Travel Shoppers

  • How Hoteliers Can Leverage Holiday Traveler Trends

    … The holiday season is just right around the corner, which means hotels need to take advantage of the increased revenue and direct online bookings it can potentially generate. The holidays are one of the busiest times for travel, therefore, hoteliers need to take this as an opportunity to showcase their hotel’s unique features and creativity…

    Melody Ciria/ E-Marketing Associatesin How To's- 16 readers -
  • Understanding the Complexity of the Booking Journey

    … Understanding the path to booking for most traveler shoppers can be very complex especially when it comes to different devices. The path to booking will vary depending on the device a traveler is using and which search engines, OTA or meta search sites they are searching from. It is imperative that hoteliers be aware that consumer behavior shifts…

    Melody Ciria/ E-Marketing Associates- 17 readers -
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