Travel & Tourism Marketing

  • Content Marketing Using “Stories” for your Tourism Department

    … Why is it important to use “story telling” for your tourism department? Storytelling is one of the most powerful forms of communication in today’s marketing industry. Content marketing revolves around the concept of creating high quality content to attract, engage, and inform the consumer. Tourism depends on the ability to not only attract…

    Paveya- 28 readers -
  • The Intersection of Smartphones, Tourism, and Marketing

    … to the smartphone as well. Social media is a great way to update family and friends about travels. Content marketing, inbound marketing, and responsive web design can all be used as personal travel blogs or creative company websites to reach current and potential customers. Mobile applications are increasingly used for on-the-go travel purposes as well. Research…

    Paveyain Social Mobile- 23 readers -