Trending Topics

Twitter is an online social networking and microblogging service that enables users to send and read short 140-character text messages, called "tweets". Registered users can read and post tweets, but unregistered users can only read them. Users access Twitter through the website interface, SMS, or mobile device app. Twitter Inc. is based in San Francisco and has offices in New York City, Boston, San Antonio and Detroit.Twitter was created in March 2006 by Jack Dorsey, Evan Williams, Biz Stone and Noah Glass and by July 2006, the site was launched. The service rapidly gained worldwide popularity, with 500 million registered users in 2012, who posted 340 million tweets per day.
Posts about Trending Topics
  • Twitter Launching Explore Tab for iOS, Android Apps

    … Twitter introduced a new Explore tab Thursday, where users will be able to find trending topics, Moments, search and live videos. The social network confirmed last October that it was testing its new Explore tab in its iOS and Android applications. Product designer Angela Lam announced in a blog post Thursday that Explore will begin rolling out…

    David Cohen/ Inside Facebookin Social Twitter- 18 readers -
  • Rio 2016, US Election and Game of Thrones: #YearOnTwitter

    … 2016 was bizarre. Social media platforms became legit cultural battlegrounds, exposing in new ways the divisiveness — and weirdness — rampant in our everyday lives. To help us make sense of it, Twitter revealed its “Top 10 Global Conversations of 2016.” Different from years past, events were categorized into topics and hashtags: Let’s recap…

    ZOG Digital Blog- 13 readers -
  • Content Marketing, Influencers Drive Success to Nike Launch

    … When Tiger Woods returned to competitive golf this past week, he sported the latest prototype of his signature shoe, Nike TW ‘17, at the Hero World Challenge. Digital marketing efforts, such as blogs, display ads, and social media posts, flooded our feeds to announce this debut alongside the help of the key influencer, Woods. While many were…

    ZOG Digital Blogin Content- 18 readers -
  • Snapchat Snags Attention with New Spectacles

    … It’s finally here: Snapchat Spectacles, and it’s no small quirk. This new augmented reality technology from the social media messaging company has caused frustration for some and anticipation for several more. As people begin to experiment with them, amazement simply doesn’t stop. The videos taken from the Spectacles are automatically synced up…

    ZOG Digital Blog- 9 readers -
  • LuRae Lumpkin Talks Paid Search in September’s SEMPO Chat

    … Mark your calendars! Our very own LuRae Lumpkin, EVP of Strategic Development, has been invited to join the expert panel of September’s SEMPO Chat. She and fellow industry experts will field questions about the latest trends in Paid Search. The open question-and-answer session takes place Tuesday, September 27, 2016. Watch live on YouTube Live…

    ZOG Digital Blogin Paid Search- 19 readers -
  • Tumblr Debuts New Mobile Explore Tab

    … Tumblr debuted its revamped Explore tab for U.S. mobile users Thursday. The new Explore tab is available via iOS and Android, and Tumblr described its new features in an email to SocialTimes, adding that expansion outside of the U.S. was in the works: Recommended Tumblrs: Personalized based on who you are currently following and the type…

    David Cohen/ AllTwitterin Social- 17 readers -
  • Quality Score – A New Low Spells Change (part 2)

    … Here’s part 2 of 2 on the changes to Quality Score that Google is rolling out in a few weeks. Check out part 1 here. What’s changing? The lowest quality score a given keyword can achieve now includes zero or null value. A keyword lacking the impressions or click data required to determine a quality score will automatically receive a null…

    ZOG Digital Blog- 16 readers -
  • Quality Score – A New Low Spells Change (part 1)

    … an indirect impact on Ad Rank and, in turn, our costs. By making improvements to keyword relevancy, paid media managers may begin to see improvements in their historical Quality Scores. By improving QS there should also be movement in real-time Ad Ranking which will help to improve ad position and lower cost per click. Because Google’s expected CTR…

    ZOG Digital Blog- 17 readers -
  • Facebook’s new trending topics backfires

    … Facebook’s new trending topics backfires Facebook has had some controversy when it came to its trending news topics. At one point they were criticized for allegedly suppressing news from conservative news sites. They’ve also recently said that they would be cracking down on clickbait articles that continue to pollute people’s newsfeeds. That’s…

    Greg's Cornerin Facebook- 15 readers -
  • Twitter expands tweets to include more information in same slot

    … In the coming months, Twitter will introduce changes that will give users to opportunity to say and show more within individual tweets. Ranging from character allotments to attached media, the changes will allow users to have even richer conversations through expanded tweets. Historically, all tweets have been limited to 140 characters…

    ZOG Digital Blog- 11 readers -
  • Programmatic comes to native ads

    … Deemed as the solution to the “right message to the right person at the right time,” programmatic advertising aims to place ads in the most effective and efficient way. Instead of mass-marketing an ad to anyone and everyone, the ultimate goal is to reach consumers who would be most interested in your brand, therefore using advertising dollars…

    ZOG Digital Blog- 16 readers -
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