TRESemmé is a brand of haircare products first manufactured by Godefroy Manufacturing Company in St. Louis, Missouri, United States, starting in 1947. The brand name is a phonetic translation of "well-loved" in French, (très-aimé). The product line was initially marketed only to salons. The TRESemmé brand was purchased by Alberto-Culver in 1968, who were subsequently taken over by Unilever in 2010.
Posts about Tresemme
  • More retailers turn videos into direct sales channels

    … on the effectiveness of shoppable videos, a chief reason retailers have been hesitant to make it a major component of their marketing strategies, said David Marcotte, svp of retail insights at Kantar Retail. “They can’t be throwing resources at stuff simply because it’s technologically cool,” Marcotte told Digiday. “If they’re going to commit to it, they want…

    Eric Blattberg/ Digidayin Social YouTube- 9 readers -
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