Triggered Email

  • Monday Catch-up: Improve Your Click-Through Rate, Triggered Emails and More

    … Welcome to another Monday morning, marketers! How about some email marketing news to accompany that wonderful cup of coffee? Here you go: Seven tweaks for improving your click-through rate IoT Business News takes a close look at the importance of a high click-through rate (CTR) – the percentage of your email subscribers who click on the link(s…

    Movable Ink Blog- 7 readers -
  • 10 Types of Triggered Email Campaigns You Should Implement

    … for triggered email campaigns that your marketing team should have implemented. The broad categories of triggered email campaigns fall under lifecycle, transactional, remarketing, and real-time triggers. More specifically, triggered email campaigns include: Welcome Email – This is the time to set the relationship, and provide guidance…

    Douglas Karr/ Marketing Technology Blog- 8 readers -
  • Delivra Adds E-Commerce Personalization and Segmentation

    … The U.S. Commerce Department reported that online sales accounted for more than a third of total retail sales growth in 2015. The research also showed that online sales accounted for 7.3 percent of total retail sales in 2015, up from 6.4 percent in 2014. Email marketing campaigns are responsible for more than seven percent of all e-commerce…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • Automated Email Marketing and its Effectiveness

    … rates Tweet This! than business as usual marketing messages. Why? Timing and personalization make these emails the most relevant messages that you can ever initiate automatically. About Instiller Instiller has build an email automation solution that provides all of the tools needed for agencies to deliver a complete email marketing service to clients…

    Douglas Karr/ Marketing Technology Blogin EMail- 13 readers -
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