Triggers

  • Use Emotional Connections to Increase Leads and Conversions

    … There are certain core tactics in marketing that are studied and used regularly. Emotional targeting is one of the staples of this conversation, and with good reason. Marketers have understood for a long time that emotional messages resonate more, but techniques have become more advanced in recent years. An article from Kissmetrics provides…

    Inside Facebookin Social Facebook- 24 readers -
  • 14 Different Terms Used Across Marketing Automation Platforms

    … way through the marketing automation jargon by getting to know the marketing automation terms associated with Marketo, Pardot, HubSpot, Act-On and Eloqua in Uberflip’s infographic, How to “Speak Marketing Automation”. The infographic covers unidentified website visitors, records, lists, filtered lists (or segments), event triggers, campaigns, automated drip campaigns, activities, scores, Salesforce integrations, analytics, assets, calendar and community support. © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 27 readers -
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