Tripadvisor

TripAdvisor.com is a travel website providing directory information and reviews of travel-related content. It also includes interactive travel forums.TripAdvisor was an early adopter of user-generated content. The website services are free to users, who provide most of the content, and the website is supported by an advertising business model.
Posts about Tripadvisor
  • Video Deep Dive: Why are reviews being taken down by Google?

    … This is our Deep Dive Into Local from November 13th, 2017. In our Deep Dive series, we take a closer look at one thing in local that caught our attention and deserves a longer discussion. If you have a special topic you would like us to discuss for the Deep Dive in Local, please reach out to us. If you would like to be on one or the other…

    Mike Blumenthal/ Local Universityin Social- 10 readers -
  • TripAdvisor Pushes Further Into Restaurant Space with Local Ad Product

    … TripAdvisor Pushes Further Into Restaurant Space with Local Ad Product October 24, 2017 by Stephanie Miles Leave a Comment Filed Under: News Having already tackled travel and hotels, TripAdvisor is continuing to go after the restaurant vertical, today launching a new product aimed at independent restaurants and restaurant groups. TripAdvisor…

    Stephanie Miles/ Street Fight- 13 readers -
  • TripAdvisor Study Shows Room for Growth in Restaurant Marketing

    … Tight margins and fierce competition have always been hallmarks of the restaurant industry, but changes in the way consumers decide where to dine are forcing restaurateurs to get even more strategic in how they promote their businesses. According to the results of a new survey by TripAdvisor more than eight in 10 restaurateurs in the United…

    Stephanie Miles/ Street Fight- 23 readers -
  • What is the Impact of Online Consumer Reviews on Your Business?

    … We recently met with a fantastic company, Viral Launch, who work with businesses selling products via Amazon. By working on both optimizing a product page and incorporating strategies to collect reviews from customers, they’re able to increase the visibility of your products in internal product searches… ultimately increasing sales exponentially…

    Douglas Karr/ Marketing Technology Blog- 26 readers -
  • TripAdvisor Acquires Social Mapping Service CityMaps

    … TripAdvisor Acquires Social Mapping Service CityMaps August 26, 2016 by David Hirschman Leave a Comment Filed Under: News TripAdvisor has announced the acquisition of New York-based social mapping startup CityMaps. The company, which was founded by Aaron Rudenstine and Elliot Cohen, launched in 2010 as map-based aggregator of third-party…

    David Hirschman/ Street Fight- 22 readers -
  • Yahoo Launches Radar Travel Assistant App on iOS

    … Yahoo introduced Radar, its travel assistant application on iOS. The app allows Yahoo email users to discover destinations they may wish to visit while traveling. Once users connect to their Yahoo email accounts, the Radar app will pull in information related to their upcoming flights, as well as their hotel and rental car confirmations…

    AllTwitter- 22 readers -
  • Infographic: 85% of Travelers Use Mobile Devices to Book Travel Activities

    … their smartphones, rather than their desktops, for travel research. In addition, 85 percent of respondents said they use mobile devices to book travel activities. One in three respondents said they use specific mobile applications, such as TripAdvisor and Yelp, to research accommodations and activities. The survey found that many users will also engage…

    Inside Facebookin Mobile- 29 readers -
  • Google Play Music, TripAdvisor Add Travel Soundtracks to TripAdvisor Android App

    … to a variety of playlists themed to that location. Playlists are available when users are planning trips, as well as when they’re actually traveling. In a blog post, Brandon Bilinski, product manager for Google Play Music, commented: Wherever you go, or whenever you start planning your next vacation, TripAdvisor and Google Play Music have your ultimate…

    AllFacebookin Google- 17 readers -
  • Do Hotel Guests Reviews Really Matter?

    … Ebert; Only this review is about your hotel. The ability to leave a review is real, but do hotel guest reviews really matter? The answer is rather complicated, and before we look at both sides of the argument, some relevant information must be covered. TripAdvisor—I am sure that you know of this channel. The customers who use the site are likely…

    E-Marketing Associatesin SEO Google Facebook- 18 readers -
  • How to Improve Customer Reviews

    … that they are considering staying at. The sentiment from many guests is that hotels paint the picture that they would like customers to see. Through the review sites they can see any systemic issues that the hotel might actually have. Think about it this way. If you hate inattentiveness, and you see on Yelp that Hotel X is notorious for having staff…

    E-Marketing Associatesin How To's- 16 readers -
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