Trivu Media

  • Forget the Super Bowl—On the Internet, Your Ad Is Forever

    … Toyota – Dad Nissan – With dad 8 Coke – #Make It Happy Fiat – Blue Pill 9 Nissan – With Dad Coke – #Make It Happy 10 McDonalds – Pay with Love Mophie – All Powerful Commercials for Always, Microsoft, Doritos, Dodge, Toyota and McDonalds did well, according to the USA Today Ad Meter, but didn’t appear in the Top 10 for TriVu’s Video Buzz analysis…

    Adknowledge Blogin YouTube- 15 readers -
  • 5 Reasons Why YouTube Crashing the Super Bowl Matters to Advertisers

    … joining him. Here’s a notable stat that promises a strong audience for the show: a whopping 60 million people subscribe to the participating stars’ channels! “YouTube is not only hijacking the halftime audience, it’s doing something far more profound: it’s splitting viewer attention,” said Paul Calento, co-founder of Adknowledge’s TriVu Media…

    Adknowledge Blogin Social YouTube- 15 readers -
  • Making Super Bowl Advertising Work on YouTube

    … the $4.5 million cost was “a steal” and actually worth more like $10 million because of the social media buzz Super Bowl advertising generates. Perhaps. We’re certainly not making a case that the brands footing the bill for the commercials are wasting their money; after all, it is their money. But some forward-thinking advertisers are starting to see…

    Paul Herdtner/ Adknowledge Blogin Social- 16 readers -
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