Troglo

  • 5 Tools Local Merchants Can Use to Segment In-Store Visitors

    … merchant market. 1. Euclid Analytics: Pinpoint which in-store strategies lead to long-term retention. Euclid Analytics’ Loyalty 2.0 platform measures in-store shopper loyalty and engagement. It does this by understanding the patterns of repeat visitors and measuring “industry-specific loyalty metrics.” Loyalty 2.0 was designed for retailers, quick…

    Stephanie Miles/ Street Fight- 23 readers -
  • 6 Strategies for Growing a Business Using App Analytics

    … revenue. Plan your ad placements around the latter market, not the former.” (Lewis Rothkopf, Millennial Media) 4. Comparing results to control groups “Comparing results up against control groups allows our clients the opportunity to benchmark one particular channel up against others, and it’s an easy way to test, measure and improve local mobile…

    Stephanie Miles/ Street Fight- 28 readers -
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