Tru Measure

  • How SMBs Can Use Data to Become More Efficient Marketers

    …% engagement, whereas push notification sent contextually by AI have 69% engagement.” (Ido Mart, flok) 4. Identifying sales trends on an hour-by-hour basis. “Hourly analytics reports can help small business owners identify which employees are making the most sales and which items are most popular at different hours of the day. Business owners can use these…

    Stephanie Miles/ Street Fightin Paid Search How To's- 8 readers -
  • Openings and New Hires at Sears, Uber, and Yext

    … Sales Guru Zella Bracy has left McClatchy’s Tru Measure after being a part of the McClatchy family since 2006. Bracy led business development efforts for Tru Measure for more than two years. She joins Simpli.fi as senior director of platforms, where she will focus on strategic partnerships and initiatives. *** Looking for a new job? Here are some…

    Geoff Michener/ Street Fightin EMail Google- 22 readers -
  • 6 Ways Local Merchants Can Compete in Organic Search Results

    …?” (Steve Beatty, iProspect) 4. Start hyper-optimizing title tags. “Hyper-optimize your title tags, header tags, and descriptions to include zip, neighborhood and town/city. Often, big businesses don’t have the time to optimize their location pages to that level. Publish local focused content with local keywords, again, because large businesses won’t…

    Stephanie Miles/ Street Fightin Paid Search- 19 readers -
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