- Our Blog
… of at least one week, with two shows each night. Sometimes, over a longer period, depending on the artist. We can really drill down on audience segments, and, with retargeting networks, reach fans through a sustained campaign. Freed points to a recent Facebook campaign to promote Grammy-award-winning trumpeter Chris Botti, as an example of exploiting what…
(watch video to see my son artistically photo bomb me) Are you putting all of your emphasis in social media measurement on exactly the wrong thing? I did a webinar recently with my friends from Expion about cross channel social media analytics. One of the great points that Albert Chou from Expion brought up in the webinar is that we often have plenty of measures around social media outputs.