• This Psychological Trick Can Make You a More Empathetic Marketer

      Even though I am [redacted] years old, I follow a bunch of trendy Instagram humor accounts aimed at people in their 20s and teens. I’d like to tell you I do this because I think it’s important to keep up with the latest digital trends… but it’s also possible that I just have an immature sense of humor.

      The Content Strategist- 18 readers -
  • How to build trust with your customers

    … as hard to make the sale. If you want to use content marketing to build trust with your customers, get in touch with Lush Digital Media. We develop strategies and create content that helps our clients build trust with their audiences every single day. Like what you’ve read? Sign up to the Lush newsletter for fortnightly advice to help you market…

    Lush Digitalin Content How To's- 17 readers -
  • Power of Emotion: 8 Foundations to a More Human Brand

    … Did you know that brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands? As the social web gets louder and marketers get more savvy they are looking for ways to better connect with their audiences and communities in memorable, meaningful and rewarding ways. Branding strategies…

    Pam Moore/ Pam Marketing Nutin Social Content- 21 readers -
  • Are You Getting Bad Advise From Leading Marketers?

    … Maybe I’ve been in the marketing game too long. It seems that the more time that I spend in this industry, the fewer people I respect or listen to. That’s not to say I don’t have those folks that I respect, it’s just that I’m becoming disillusioned with so many who hold the spotlight. Beware of false prophets, who come to you in sheep’s…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • 8 Best Practices for Building Trust in Email Marketing

    …, if at all: trust. “Email marketing based around trust will create a profitable relationship with your customers and subscribers,” Telfer writes, adding that the foundation of email-marketing trust is the concept of permission, which we recently discussed here. Telfer says that email marketers can begin to build trust by sending messages…

    Movable Ink Blogin EMail- 41 readers -
  • How to Get Your Social Media Budget Approved

    … to the Participation Age How to Tap into the Power of the OPC – Other People’s Content & Community Social Trust Factor: Ignite Results with Trust and Authority 8 Steps to Develop a Social Business Plan (white paper) How to Build a Social Business Strategy & Plan (episode 14) How to Subscribe to Social Zoom Factor Podcast iTunes Stitcher…

    Pam Moore/ Pam Marketing Nutin Social Content How To's- 29 readers -
  • How to Build Rock Solid Trust Online So Your Best Prospects Buy

    … So picture this: you’re strolling along in a major department store, cold drink in hand, on one of the hottest days of the year. All of a sudden, from out of nowhere, in walk two extremely large males, wearing trench coats and ski masks! Does that particular image breed confidence and trust on your part, or do you think it might be safer…

    Growmapin How To's- 27 readers -
  • People Trust Facebook Less Than Congress

    …-two percent of U.S. adults receive news from social media, per a 2016 Pew study. Yet less than 15 percent trust Facebook and Twitter. That huge discrepancy underscores their failure at becoming reliable sources of information. If either site hopes to rebound in the eyes of the public, the new protocols need to spark healthy changes as soon as possible. The post People Trust Facebook Less Than Congress appeared first on The Content Strategist. …

    Aaron Orendorff/ The Content Strategistin Social- 22 readers -
  • NCC sells Open Registry at huge discount

    … CVBA, a tiny registrar. Sensirius CVBA, the original Open Registry company, a new gTLD consultancy. Missing from that list is Artemis, the new gTLD registry for .trust, which NCC separately acquired from Deutsche Post for an undisclosed sum in February 2014. NCC is also keeping hold of its data escrow business, which is widely used by gTLD…

    Kevin Murphy/ DomainIncite- 29 readers -
  • How to Build an Authentic Brand With a Remarkable Voice

    … Businesses today have more ways than ever to connect with their customers. Traditional methods like radio and television are still effective, but now, they can reach out to potential customers in their own homes through channels including social media, email, video and SMS messaging. And if you can do all these things, so can your competition…

    AllFacebookin Social How To's- 31 readers -
  • .trust gTLD might be for sale as NCC closes domain business

    … NCC Group has stroppily departed from the domain name business but is evading questions about whether its .trust gTLD is for sale. The company last month told the markets that it is to “cut its losses” and get rid of its Open Registry registry/registrar business, which it acquired for up to £14.9 million ($22.6 million) just 19 months ago…

    Kevin Murphy/ DomainIncite- 26 readers -
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