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Posted by GaryMoyle This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc. Search behavior is fundamentally changing, as users become more savvy and increasingly familiar with search technology.
… is involved on the path to a conversion to get higher and higher. Understanding how people interact with Google and other search engines will always be important. Organic click curves show how many clicks you might expect from search engine results and are one way of evaluating the impact of our campaigns, forecasting performance and exploring…