• News and Sports Publishers Back Sponsored Video to Win

    … sponsored upload during the quarter. More than 75 million sponsored video views from US News & Politics publishers so far in 2017 on Facebook (Data via Tubular Labs) In contrast, NowThis, a digital news company that primarily distributes its content to mobile devices and social platforms, has averaged 17.9 million sponsored video views per…

    Greg Jarboe/ ReelSEOin Facebook- 15 readers -
  • State of Online Video Q1 2017: The Latest Trends [Free Webinar]

    … on April 26, 2017 at 9:30 am PST (4:30 pm GMT) and get the latest trends and insights affecting online video in the first quarter of 2017, and what’s ahead through the first half of this year. Click HERE to register for the webinar today Keep Up-to-date With Online Video Trends There were 7.2 Trillion cross-platform video views between March 2016…

    Carla Marshall/ ReelSEOin Facebook YouTube- 15 readers -
  • User-generated March Madness Videos Explode on Instagram

    … it to the Final 4. Uploaded content showing their progression throughout the tournament spiked along a number of different metrics. Their “Survive and Advance” to the Sweet #16 had almost 1M views the day it was uploaded. When they advanced to the Final Four, that video had almost 2.5x times that amount in the first day. So, the key takeaway to engaging fans…

    ReelSEOin Social Facebook- 16 readers -
  • Memo to Big Brands: Declare Victory and Advertise on YouTube Again

    … numbers that video marketers need to care about was revealed last month: “People around the world are now watching a billion hours of YouTube’s incredible content every single day!” This major milestone was passed sometime “last year.” Since YouTube’s watch time hit 100 million hours of video a day at the end of 2012, that’s a 10-fold increase in just…

    Greg Jarboe/ ReelSEOin Social Google YouTube- 21 readers -
  • Which 2017 Super Bowl Ads Won Video Marketing’s Big Game?

    … Sports fans know who won Super Bowl 2017. It was the New England Patriots, who overcame a 25-point deficit in the third quarter to beat the Atlanta Falcons by a score of 34 to 28 in overtime. But, a week later, video marketers aren’t really sure which of the 2017 Super Bowl ads won the big game. Why? Well, the outcome kinda, sorta depends…

    Greg Jarboe/ ReelSEOin Social Facebook YouTube- 22 readers -
  • Super Bowl Commercials Are Just the Tip of the Iceberg in Video Advertising

    … Super Bowl ads on YouTube are Canada, the United Kingdom and Russia. Some of the most popular Super Bowl ads internationally included: Pokemon’s “#Pokemon20: Pokémon Super Bowl Commercial,” Coca-Cola’s “Coke Mini (Hulk vs. Ant-Man),” and Heinz’s “Wiener Stampede - Extended Cut.” The folks at Tubular Labs provided me with data on the number of views…

    Greg Jarboe/ ReelSEOin YouTube- 25 readers -
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