Twitter Ads Quality Score

  • Twitter Quality Score for Ads: What Marketers Need to Know

    … adjusted bid in your Twitter Ads Manager. It remains a hidden internal metric for now. Regardless, Twitter’s quality adjusted bids algorithm isn’t some arbitrary metric you can ignore. As with Google AdWords, increasing the quality score on your Twitter ads actually earns you a huge click discount. In fact, on average, when you gain one point increase…

    Larry Kim/ Social Media Examinerin Social Twitter- 20 readers -
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