Twitter Advertising

  • 9 Essential Creative Best Practices for Lead Generation Advertisers

    … advertisers to get creative. Bank of America doesn’t take an obvious approach when it comes to advertising its mobile banking app. Instead, it uses this off-beat Twitter ad to promote the app with a humorous llama picture and plenty of llama-related puns and jokes. This approach doesn’t just make the ad more entertaining; it also makes Bank of America more…

    Nanigans- 21 readers -
  • How 4 Top Retailers Are Keeping Holiday Ad Creative Fresh on Social Media

    … Your holiday ad campaigns may be in full swing across Facebook, Instagram, and Twitter, but the work of a profit-driven advertiser is never done. During the competitive holiday advertising season, it’s important to keep things fresh, or you’ll risk leaving lucrative end-of-year revenue on the table. With so much competition in the ad marketplace…

    Nanigansin Social How To's- 10 readers -
  • Twitter Event Targeting: Tap Into What’s Trending

    …. With event targeting, Twitter offers advertisers a way to reach the 313 million users who regularly flock to the site to chat about the day’s hottest happenings. Here’s how advertisers can use Twitter advertising to join the conversation surrounding live events. What Is Twitter Event Targeting? Event targeting allows advertisers to easily leverage…

    Nanigansin Social Twitter- 13 readers -
  • Twitter’s Audience Platform: A Mobile Campaign Rocket Booster

    … Twitter already helps brands reach millions of people every day with mobile-friendly, precisely targeted direct response ads. Now advertisers can take those same ads and use them to connect with audiences beyond the site and within the fast-growing app ecosystem. What Is The Twitter Audience Platform? The Twitter Audience Platform allows…

    Nanigansin Twitter- 18 readers -
  • 4 Next-Level Twitter Advertising Strategies For Performance Marketers

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Want to make your Twitter advertising campaigns more effective? There are many strategies that can help you generate additional revenue from your Twitter ads. Try these next-level techniques that will get audiences…

    Nanigansin Social Twitter- 14 readers -
  • When Twitter And TV Collide: The Secrets Behind Successful Cross-Channel Campaigns

    … or resources to run your own television campaigns, identify TV shows and live events (like the Summer Olympics) that align with your brand, and jump on the bandwagon. Free Guide: How to Build Twitter Ad Creative That Converts This guide features pro tips, creative best practices, and real-world ad examples for three of the most common direct response advertising objectives on Twitter. Download the Guide …

    Nanigansin Twitter- 9 readers -
  • 3 Ways to Improve Your Twitter Ad Performance

    … Want a better return on your Twitter ads? Looking for cost-effective ways to reach relevant prospects? By adjusting your ad bidding and targeting, you can deliver affordable and appealing ads on Twitter. In this article, you’ll discover three ways to improve your Twitter ad performance. Discover three ways to improve your Twitter ad…

    Social Media Examinerin Twitter- 13 readers -
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