Twitter: Analytics

  • Brandwatch, Crimson Hexagon join Twitter’s Official Partner program

    … providers (including Sprinklr, Sprout Social, and Conversocial) to help brands realize greater value from our data and platform. As an example, our new Sprinklr channel partnership is focused on driving marketing innovation for large enterprises. This partnership [with Spinklr] is a multi-year deal, totaling more than $90 million, with collaboration…

    Marketing Landin Twitter- 22 readers -
  • Twitter will offer viewership stats for Moments makers

    Five months after enabling anyone to create a Moment, Twitter will now show these Moment makers how many times people have seen the topical collection of tweets they have curated. On Tuesday, Twitter rolled out Moments Analytics so that anyone who has created a Moment can see stats on how that Moment has performed.

    Marketing Land- 20 readers -
  • Twitter launches Engage, a companion app to provide stats on audiences

    … Want more actionable insights from your Twitter participation? The company wants you to have it too. Today, they announced the release of Twitter Engage a US-only iOS application that is intended to give all content creators, especially marketers, celebrities and public figures easier ways to connect with fans and influencers. With Engage…

    Marketing Landin Social- 7 readers -
  • First Look: Twitter Upgrades Analytics With Audience Insights

    … Twitter today launched an upgrade to its analytics tool, offering marketers more information about audiences on the social communications network. Called “Audience insights,” the new feature drills into demographics, interests, lifestyle, consumer purchasing behavior, television-viewing preferences and mobile carrier and device usage. Twitter…

    Martin Beck/ Marketing Landin Social Twitter- 15 readers -
  • Meet The New Twitter Analytics Tools (From Twitter!)

    …, and a sizable majority are male. It’s not really shocking that three of my top five cities are the country’s top hotspots for entrepreneurship, but I was a little surprised to see Philadelphia rounding out my top five. I guess the startup scene in the City of Brotherly Love needs more attention! Winning @Twitter With Data There are a lot of articles…

    Larry Kim/ Marketing Landin Social Twitter- 26 readers -
  • Hashtag Analytics

    Jimmy Fallon & Justin Timberlake show you what a Twitter conversation sounds like in real life. Subscribe NOW to The Tonight Show Starring Jimmy Fallon: http://bit.ly/1nwT1aN Watch The Tonight Show Starring Jimmy Fallon Weeknights 11:35/10:35c Get more Jimmy Fallon: Follow Jimmy: http://Twitter.com/JimmyFallon Like Jimmy: https://Facebook.

    Daniel Cristo/ Marketing Landin Social- 16 readers -
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