Twitter Audience Platform

  • Twitter Introduces Website Conversions Objective

    … target your audience and measure conversions and to the Twitter Audience Platform to help you reach that audience wherever they are (even if they’re not logged in on Twitter). We’re now also leveraging TellApart’s expertise in predictive shopping and bidding to help you reach the right audience to maximize conversions on your site. Advertisers: What are your thoughts on the changes Twitter announced Wednesday? …

    David Cohen/ AllFacebookin Social Twitter Retargeting- 10 readers -
  • Twitter’s Audience Platform: A Mobile Campaign Rocket Booster

    … advertisers to take ads that are already running on Twitter and push them to a larger mobile audience through Twitter’s extensive publisher network, which is comprised of thousands of apps. When it launched in 2014, Twitter’s Advertising Platform initially only offered app install and re-engagement ads for off-Twitter advertising. However, those…

    Nanigansin Twitter- 27 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … interest on both sides of the equation. So, it fits very nicely into our overall economic model and is a great way for us to bring our audience more of what they want. Noto elaborated further in response to a tweeted question from Evercore Partners analyst Ken Sena: So, on the live deals that we’re doing, I think it’s important to sort…

    David Cohen/ Inside Facebookin Twitter- 23 readers -
  • Blab.im Brings Group Video Broadcasts to Business: This Week in Social Media

    … below. Tags: blab, cindy king, facebook ad manager, facebook event, facebook event cover image, facebook page clicks, facebook page reach, facebook stats, filterbaker, group video, instagram location, instagram post, linkedin contacts, linkedin lookup, linkedin network, social media news, swipe, twitter ad network, twitter ads, twitter advertising, twitter audience platform, twitter publishing network, whatsapp web …

    Cindy King/ Social Media Examiner- 40 readers -
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