Twitter Direct Messages

  • Why Twitter Direct Messages Outperform Marketing Emails

    … — hammering inboxes with inauthentic emails. These days, many customers are also on Twitter, a relatively clear channel where customers actually want to interact with brands. The platform is a particularly great way to reach Millennials, who comprise more than half of the platform’s user base and value authenticity far more than previous generations…

    Relevancein Social EMail Twitter- 15 readers -
  • 5 Awesome Direct Messages (And Why You Should Use Them More Often)

    … Let’s be honest: Direct Messages (DMs) on Twitter are not usually part of a brand’s marketing strategy. At least, not in a successful way. As we explored last week, there are lots of brands using them to annoy their customers by spamming them with sales pitches and desperate pleas for attention. However, there are less annoying, even valuable…

    Lauren Dugan/ AllTwitterin Twitter- 26 readers -
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