Twitter: Mobile

  • Twitter will bring its logged-out ads to the mobile web in Q2

    … Twitter’s ready to start making money from more of its logged-out audience. Sometime during the second quarter of 2016, Twitter plans to start showing ads to people who visit its mobile site without logging into a Twitter account. The social network — ahem, news company — disclosed its plan in a regulatory filing released on Tuesday…

    Marketing Landin Twitter- 9 readers -
  • Twitter Announces $710 Million In Q4 Revenue, 86 Percent Mobile

    … Twitter made $2.2 billion in revenue. Ad revenue was $641 million. Mobile advertising revenue was 86 percent of total advertising revenue. Monthly active users, a key Twitter metric that analysts closely watch, were flat vs. Q3 at 320 million though up 9 percent vs. last year. Wall Street had expected modest growth in monthly users. Both in the US…

    Greg Sterling/ Marketing Landin Social- 17 readers -