Twitter Mobile

  • 4 Brands Using Twitter Ads To Boost App and Mobile Game Installs

    … that Twitter users engage 24% more with apps than the average smartphone owner. Advertising on Twitter isn’t just a smart way to gain app or mobile game downloads; it’s also a great place to find users who are more likely to use your app and have a greater lifetime value (LTV). How can you craft ads to reach this coveted group of active Twitter users? Use…

    Nanigansin Social Twitter- 14 readers -
  • 10 Creative And Copy Best Practices For Twitter Advertising

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Whether you’re running Twitter ads on desktop, mobile or a combination of the two, you need effective creative and copy to ensure that those ads drive revenue. What advertising elements generate clicks and downstream…

    Nanigansin Social Twitter- 14 readers -
  • How to Take Control of Your Twitter Advertising

    … and digital wallet platform, Dashlane had a goal of boosting mobile app installs to grow its free and paid user base. Their in-house team was experienced in driving higher return on ad spend using Nanigans software for Facebook and Instagram, so expanding campaigns to Twitter was a natural next step. Using Nanigans’ predictive revenue optimization…

    Nanigansin Social Twitter How To's- 14 readers -
  • Twitter Expands Article Previews: This Week in Social Media

    … feeds on mobile. We’ve updated Summary Cards! iOS & Android users will start seeing more detail about web content in their timelines. pic.twitter.com/gZv2B6vham — Twitter (@twitter) July 14, 2015 Twitter Unveils New Data Dashboard to All Users: “Twitter data dashboard — which you can access from the settings menu on twitter.com — shows your…

    Cindy King/ Social Media Examinerin Social- 23 readers -
  • Twitter Launches Two New Targeting Options for Mobile Advertisers

    … More than 80 percent of Twitter’s 284 million active users engage on the platform from their mobile device, and Twitter wants to let advertisers fully exploit that metric. This week the platform rolled out two new mobile targeting options for marketers: mobile carrier targeting and the ability to target users with new mobile devices. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social- 3 readers -
Get the top posts daily into your mailbox!