Twitter Study

  • Sweden is the World’s Most Romantic Country, Says Twitter

    … It’s Valentine’s Day tomorrow, and it’s a sure thing that folks around the world will be saying “I love you” to their special someones (and hoping that the compliment gets returned). But which country says it the most? Twitter tracked tweets mentioning the phrase “I love you” in over 100 different countries and found that Sweden was the most…

    Shea Bennett/ AllTwitterin Social Twitter- 17 readers -
  • We Use More Happy Words Than Sad Words, Says Twitter Study

    … A new study has revealed that we use far more positive than negative words in most forms of written language, including Twitter. Using big data methodology, a team of scientists analysed the words used in 10 languages, including English, Spanish, Portuguese, German, French, Indonesian, Russian, Arabic, Korean and Chinese, and found…

    Shea Bennett/ Inside Facebookin Social Twitter- 10 readers -
  • 37% of Female Fans Will Tweet About Super Bowl Ads

    … Must-see ads are a huge part of the Super Bowl experience – 79 percent of internet users believe that it’s tradition – and a new study has revealed how female fans plan to interact with these ads during the game. A Crowdtap survey found that almost four in 10 (37.3 percent) female internet users in the United States plan to tweet about ads…

    Shea Bennett/ AllFacebookin Social Twitter- 13 readers -
  • 28% of Time Spent Online is Social Networking

    … How much time do you spend each day on social networks? According to new data, the average user logs 1.72 hours per day on social platforms, which represents about 28 percent of all online activity. GlobalWebIndex polled 170,000 internet users about their internet habits, and found that average usage times for social media sites rose from…

    Shea Bennett/ Inside Facebookin Social- 6 readers -
  • Twitter Can Predict Heart Disease, Says Study

    … A new study has found that Twitter can predict rates of coronary heart disease better than traditional methods. Researchers from the University of Pennsylvania found that expressions of negative emotions such as anger, stress and fatigue in a county’s tweets were associated with higher heart disease risk. Conversely, positive emotions…

    Shea Bennett/ AllTwitterin Social Twitter- 6 readers -
  • Twitter and the Business of Entertainment [INFOGRAPHIC]

    …, and 75 percent of those users were over 35 years of age. What about The Interview? The controversial film totally polarised Twitter users, with 17.5 percent tweeting hate for the film, and 17.4 percent tweeting love. Check the visual below which takes a closer look at the entertainment stories that everybody was tweeting about in the final months of 2014, which comes courtesy of canvs and CNBC. * Is it just me or are these numbers kinda soft? (Source: CNBC.) …

    Shea Bennett/ Inside Facebookin Social Twitter- 6 readers -
  • Influencer #Marketing Discussions are Trending on #Twitter [INFOGRAPHIC]

    … to share helpful, insightful information, with about three in ten marketing tweets containing tips. Conversation sentiment is overwhelmingly positive (although PR tweets are typically less well received), and tweets from directors perform best amongst top influencers. Men engage in marketing discourse more than women (or brands), and the United States is dominating the conversation with a 36 percent share. Check the visual below for more insights. (Source: Buzzstream and Fractl. Twitter image via Shutterstock.) …

    Shea Bennett/ AllFacebookin Social Twitter- 13 readers -
  • 70% of Marketers Will Increase Social Media Spend in 2015

    … The vast majority of marketers will increase their social media advertising spend in 2015, reveals a new study. In their State of Marketing 2015 report, Salesforce polled 5,000 marketers about their budgetary changes for this year and found that 70 percent of respondents planned to boost social media ad spend. 70 percent said…

    Shea Bennett/ AllTwitterin Social Twitter- 28 readers -
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