Twitter Tailored Audiences

  • Facebook Media Publishing Tools: This Week in Social Media

    … From Mobile Apps: “A new way for advertisers to create targetable audience segments based on mobile app actions such as an install, purchase or sign-up.” “In app engagement campaigns, you can use tailored audiences from mobile apps to connect with users at specific stages of your app marketing funnel.” SlideShare Releases Analytics to all Users…

    Cindy King/ Social Media Examinerin Social Twitter- 23 readers -
  • New From #Twitter: Tailored Audiences for Mobile Apps

    … Twitter’s tailored audience advertising product, which lets advertisers re-target users who have expressed an interest in their brand or products even away from Twitter, launched at the tail-end of last year to some success. This week Twitter has released tailored audiences for mobile apps, allowing advertisers to target audience segments based on whether they have installed, purchased from or signed up for an app. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social- 3 readers -