Typography

Typography (from the Greek words τύπος typos "form" and γράφειν graphein "to write") is the art and technique of arranging type in order to make the language it forms most appealing to transparent learning and recognition. The arrangement of type involves the selection of typefaces, point size, line length, leading (line spacing), adjusting the spaces between groups of letters (tracking) and adjusting the space between pairs of letters (kerning). Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers.
Posts about Typography
  • 8 Digital Design Trends for 2017

    … Coastal Creative does a fantastic job keeping on top of creative design trends by putting out a great infographic each year. 2017 is looking like a solid year for design trends – I love all of them. And we’ve incorporated many of these for our clients and even our own agency site. For the third year in a row, we’ve released the newest version…

    Douglas Karr/ Marketing Technology Blog- 23 readers -
  • Content Typography: Why Your First Impression Matters

    … Improve Content Readability And Sex Appeal With Typography Content typography dresses your information for success. Skip the ho-hum grey suit content presentation. Even your quality, must-have information will disappear into the Wall Street crowd dressed like that. Potential readers don’t care how smart you are. It’s not about the hours you…

    Heidi Cohen/ Heidi Cohenin Content- 28 readers -
  • How Product Packaging Helps Market Your Brand on Social Media

    … of product images. To give you a sense of just how prolific consumer-photographers have become, consider the fact that Canon, in its recently released 2016 Photography Trends Study, revealed that nearly one in four consumers (24 percent) are taking up to 300 photos per month. Consumers are creating and sharing images of everything, constantly, which means…

    AllFacebookin Social Twitter- 12 readers -
  • The 15 Elements of a Highly Effective Website

    … effectively. Confused or complex content can drive a lot of potential customers away. Formatting – The layout of your posts, the image usage, the typography, whitespace, bolding, emphasis, keywords and subheadings all improve the ability for readers to scan and retain your content. Expertise – Building your online presence and authority in your…

    Douglas Karr/ Marketing Technology Blogin Social EMail Content- 20 readers -
  • The 15 Elements of a Highly Effective Website

    … effectively. Confused or complex content can drive a lot of potential customers away. Formatting – The layout of your posts, the image usage, the typography, whitespace, bolding, emphasis, keywords and subheadings all improve the ability for readers to scan and retain your content. Expertise – Building your online presence and authority in your…

    Douglas Karr/ Marketing Technology Blogin Social- 20 readers -
  • 2016 Website Design Trends to Consider Before Creating Your Site

    … to skip the story or take other actions. GIF animations have (joyfully?) resurged, and can be used for many different purposes, including comedy, demonstrations, and even just for decoration. Material Design Material Design, a design language developed by Google, relies on the elements of print-based design—typography, grids, space, scale…

    Marketing Technology Blog- 35 readers -
  • Typography Terminology: Apex to Swash and the Gadzook In Between

    …, stems and bowls. Terminal – The end of any stroke that doesn’t include a serif; includes ball terminals (circular in shape) and finials (curved or tapered in shape). Vertex – The point at the bottom of a character where two strokes meet. x-height – The height of a typical character (excluding any ascender or descenders) Janie Kliever provided the second infographic for Canva with some additional detail. Click on it to visit their article for an in-depth view of each. © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • 5 Quick Ways to Improve Your Blog’s Design

    …, clean, giant headers to introduce you to the post. And then take a look at Lifestyle Updated and how they opt for really large typography and a lot of space. These are all simple changes you can make to your blog’s stylesheet in a matter of minutes and have a huge win for your blog’s design. So what can I do on my blog? Now, if you’ve…

    Blog Tyrantin Blogging- 33 readers -
  • Free vs Paid Fonts: Finding The Right Typography for Your Website

    … Visual content on the web appears in a variety of different styles. From motion graphics and video, to pictures and interactive maps, there are lots of unique opportunities to display images. However we can’t disregard the power of good ol' fashioned text as the primary method for getting the message of your content across. Fonts and typography…

    ROI Factor Blog- 34 readers -
  • Explaining The Perfect Website Design to Non-Designers

    … by Creative Bloq Ultimate Guide to Flat Website Design by Hongkiat Font is also design If you wish to approach your design from a minimalist perspective, you can improve your site or blog’s typography. This design philosophy makes use of white space and the right font face for your site to emphasize your web copy or content. Lots of blogging…

    Christopher Jan Benitez/ The Blog Herald- 12 readers -
  • The Shocking Truth About This Little Thing Called Kerning

    … Land: The difference lies between the kerning adjustment that the SERP displays for the query “kerning” as compared with “typography kerning.” What impact does kerning have? Kerning sounds so simple. It’s such a pervasive part of our everyday Web experience. You are experiencing the impact of kerning at this very moment as you look at the letters…

    Neil Patel/ The Daily Eggin SEO EMail- 33 readers -
  • OptimizePress Review – Create High Converting Landing Pages Fast

    … Editor I found the Live Editor really easy to use. Unlike a lot of WYSIWYG editors, this one was very intuitive and accurately showed what the finished page would look like. It worked very smoothly and wasn’t buggy at all. Using the editor, you can: Drag and drop elements to different rows or columns Arrange content in up to 6 columns Choose from…

    Kerilynn Engel/ Blogging Wizardin EMail- 26 readers -
  • 25 Inbound Marketing Articles of the Week: January 16, 2015

    … process making use of constructive feedback in a post. Typography plays a big role in your website’s style and conversion rate. Mike Damman shares examples in his article of the effects of distinct types of typography. Talia Wolf presents seven tactics that increased ecommerce conversion rate for revenues by 550%. Reputation Management Crystal Shuller…

    John Anyasor/ UpCity Daily Tipsin EMail- 47 readers -
  • The 7 Best Email Newsletters of the 2014 Holiday Season

    …—both new and existing. There were certain key features of our email that we feel were heavy contributors to its success. The logo, color scheme, and typography were all present and consistent with the branding on our website. All of the images and visual assets offered a light-hearted, holiday feel, without being too much on the eyes and maintaining…

    Austin Paley/ ROI Factor Blogin EMail- 33 readers -
Get the top posts daily into your mailbox!
More from around the web