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Pokémon Go took only 3 weeks to generate 75 million downloads worldwide. Marketers were quick to pounce on the phenomenon, seeing nothing but opportunity, especially for local businesses: Create a virtual Pokéstop which coincides with your bricks-and-mortar store — genius! It’s a wildly successful game, but it’s also an anomaly: You can’t expect Pikachu to do all the heavy-li ...
…. I use MailChimp, and there is a monthly cost, yet my Twitter followers cost me nothing. And now with Twitter increasing the character limitation size, it really is something many businesses need to embrace.” (Dana Philip Ward, near9) 4. Incentivize customers to post positive reviews. “Instead of spending money to increase positive reviews online…