• How Snapchat, Facebook and Instagram Are Reinventing Niche Marketing

    … for discovery of new personalities to follow. Finally, Snapchat goes beyond curated images to create a playful live-action vibe. For instance, paleo chef George Bryant is a white-hot hit as @cookingcaveman, and he could have taken YouTube by storm. Instead, he utilized Snapchat, where he shows off his unique prehistoric-style recipes. Instagram has…

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