Umang Shah

  • Improve Your Content Marketing To Drive Performance

    … B2B Content Marketing research. Get the tools you need to measure your results in place before you start your content marketing. If not, you’re headed for failure. Measure your progress against your past performance to assess real progress. Content Marketing Strategist Rebecca Lieb defined a 6 key metric content marketing ROI framework. Brand…

    Heidi Cohen/ Heidi Cohenin Content- 41 readers -