Unknown Known

"There are known knowns" is a phrase from a response United States Secretary of Defense Donald Rumsfeld gave to a question at a US Department of Defense News Briefing in February 2002 about the lack of evidence linking the government of Iraq with the supply of weapons of mass destruction to terrorist groups.Rumsfeld stated: Reports that say there's -- that something hasn't happened are always interesting to me, because as we know, there are known knowns; there are things that we know that we know. We also know there are known unknowns; that is to say we know there are some things we do not know. But there are also unknown unknowns, the ones we don't know we don't know.
Posts about Unknown Known
  • Who Loves Monty the Penguin More? Facebook vs YouTube

    … another version on YouTube doesn’t appear to have helped the aquatic, flightless bird to “go viral.” Monty the Penguin: Going Viral Because of Advertising What is the hidden accelerator of views, but not shares? In a word: Advertising. John Lewis can buy “views.” But it can’t buy “shares.” Now, neither O’Reily nor I know what the company’s ad budget…

    Greg Jarboe/ ReelSEOin Social Facebook YouTube- 6 readers -
Get the top posts daily into your mailbox!