Unmetric

  • NFL Teams on Facebook, Twitter and Instagram, Weeks 16-18

    …. The Packers tallied the most Facebook likes during weeks 16 through 18 of the NFL season, while the Cowboys paced Twitter in terms of likes, and the Pittsburgh Steelers led Instagram. The Cowboys drew the most comments on Facebook and Twitter, while the Carolina Panthers topped Instagram in that category. Readers: Is your favorite NFL team still alive in the postseason? …

    David Cohen/ Inside Facebookin Social Facebook Twitter- 19 readers -
  • NFL Teams on Facebook, Twitter and Instagram, Weeks 10-12

    … on Facebook during the time period analyzed by Unmetric. The New England Patriots continued to lead in audience size on Twitter and Instagram, as well as drawing the highest engagement on the latter. The Oakland Raiders were the most prolific posters on Facebook during the three-week period, while the Green Bay Packers were the top tweeters and the Miami Dolphins were the most active NFL club on Instagram. Readers: How is your favorite NFL team faring? Image courtesy of Shutterstock. …

    David Cohen/ Inside Facebookin Social Facebook Twitter- 16 readers -
  • NFL Teams on Facebook and Twitter, Weeks 7-9

    … in audience size, engagement, likes and comments, and “America’s Team” also topped Twitter in engagement and likes. The Oakland Raiders posted the highest growth on Facebook, and the surging club was also responsible for the most posts on the social network during the time period analyzed by Unmetric. As for Twitter, the New England Patriots once…

    David Cohen/ AllTwitterin Social Facebook Twitter- 17 readers -
  • NFL Teams on Facebook, Twitter and Instagram, Weeks 4-6

    … The Dallas Cowboys are known as America’s Team, and according to social marketing firm Unmetric, they were Facebook’s team, as well, during weeks four through six of the National Football League season. Unmetric analyzed all of the NFL teams on Facebook, Twitter and Instagram from Sept. 27 through Oct. 16 using its cross-channel reports…

    David Cohen/ AllFacebookin Social Facebook Twitter- 25 readers -
  • NFL Teams on Facebook, Twitter and Instagram, Weeks 1-3

    … The Rams’ return to Los Angeles led to the most growth of any National Football League team on Facebook and Instagram during the first three weeks of the season. Social marketing firm Unmetric analyzed all of the NFL teams on Facebook, Twitter and Instagram from Sept. 8 through 26 using its cross-channel reports, and its findings included…

    David Cohen/ AllTwitterin Social Facebook Twitter- 21 readers -
  • Snapchat Is Tearing Up the Social Media ROI Rulebook (and That’s Good)

    … that many brands are embracing it as a way to reach (that’s the key word) millennials is encouraging. My hope is that marketers’ mindset towards content on Facebook, Twitter and other platforms shifts from being judged on its transactional value to a place where real branding takes place to reach the right audience. Peter Claridge is the manager of global marketing for social marketing firm Unmetric. Image courtesy of Shutterstock. …

    AllFacebookin Facebook Twitter- 26 readers -
  • Which Pet Food Brands Are the Cat’s Meow on Facebook, Twitter?

    … score. Purina generated the most favorites, 15,313, and the most retweets, 950, while Blue Buffalo’s 13,060 led replies. Purina blew away the field in user mentions, at 33,553. Purina responded to the highest percentage of tweets, more than 80 percent, and it had the fastest average reply time, 429 minutes. Readers: Do you follow any of these pet brands on Facebook or Twitter? Image courtesy of Shutterstock. …

    David Cohen/ Inside Facebookin Social Facebook Twitter- 8 readers -
  • Facebook Reactions: New Data Shows Most Users Still Just ‘Like’ Posts

    … react accordingly, and everyone moves on. But what does this all mean for brands? At Unmetric, we took a look under the hood, and here’s what we found How fans are using Facebook Reactions on brand posts: First, let’s start off with the reactions: In addition to the regular Like, the new ones capture the core human emotions and include: Love, Haha…

    AllFacebookin Social Facebook- 40 readers -
  • 5 Tools for Brands Looking to Harness Predictive Social Intelligence

    … predicts consumers will be most likely to care about up to 72 hours in advance. 2. Unmetric: Forecasting the engagement-level of posts Unmetric is a social media analytics platform that helps businesses improve their strategies on Facebook, Twitter, YouTube, and Instagram. The company uses a predictive algorithm to allow brand marketers to optimize…

    Stephanie Miles/ Street Fight- 20 readers -
  • Marvel vs. DC: Who Rules the Social Universe?

    … Marvel and DC Comics have millions of devout fans and followers … but how are they doing on social media? New research from Unmetric shows that while Marvel excels on Facebook, DC is more popular on Twitter. The two comic book giants seem to have found their strengths on social media. Unmetric looked at the Facebook and Twitter performance…

    Justin Lafferty/ AllTwitterin Social- 17 readers -
Get the top posts daily into your mailbox!
More from around the web