Upcoming Webinars

    • Trends and Predictions for Online Advertising in 2018

      As we run full speed into 2018, we’re hearing all sorts of questions about what online advertising is going to look like in the coming year. 2017 has been chock full of updates in the industry, changing platforms, and interesting trends, and it’s time to look to the future. In this new webinar panel, Larry Kim, Rand Fishkin and Cassi ...

      PPC Hero- 12 readers -
    • PPC Budgets: Pass Go into 2018 and Collect Optimal ROI

      It’s the most wonderful time of year – budgeting season! With a new year comes a fresh slate when it comes to spend, so where do you start in terms of prioritizing where the money should go? With a carefully calculated strategy, you could find exponential success in 2018. In this webinar, Shape CEO Jon Davis and Hanapin Director of Services ...

      PPC Heroin Paid Search- 8 readers -
    • 10 Reasons Why Your Ads Aren’t Showing Up in Google

      Sometimes, you go into your account to find – *gasp* – that your ads aren’t showing up in Google where they should be. Do you find yourself confused, bamboozled or befuddled as to why they aren’t appearing? Don’t worry, this can happen to anyone (and at one point or another, happens to everyone.) In this webinar, Hanapin Account Manager Ma ...

      PPC Heroin Google- 8 readers -
  • It’s Not a Circus, it’s an Excel Extravaganza!

    … that can make your life easier and more efficient. We’ll be doing 3 actionable webinars with some of Hanapin’s own PPC Heroes and you’ll get some valuable resources you can download in each. PLUS, WE’RE GIVING AWAY A FREE HERO CONF AUSTIN TICKET IN EACH WEBINAR! All you have to do is attend one of the webinars (or all three for 3 chances…

    Jamie Newton/ PPC Heroin Paid Search- 11 readers -
  • [New Webinar] The Top 5 FAQ’s When Considering Programmatic

    …. Join Hanapin Marketing’s Bryan Gaynor and MightyHive’s Myles Younger on Thursday, November 30th as they guide you through the Top 5 FAQs When Considering Programmatic. Whether you are an in-house marketer, or part of an agency team, we will guide you through some of the most common questions you should be asking when considering your programmatic stack. In this webinar you’ll learn: An overview of the Programmatic Landscape How to know when you are ready for Programmatic How to pick a programmatic stack …

    Jamie Newton/ PPC Hero- 10 readers -
  • The Future of PPC: 2018 and Beyond

    … and are excited to share their predictions for what is coming in the world of PPC… in 2018 and beyond. Join AdAlysis’ Brad Geddes, Elite SEM’s Aaron Levy, and Hanapin’s Carrie Albright as they share the exciting journey that PPC will take in the coming years and how you can be prepared for it. In this webinar, you’ll learn: How attribution…

    PPC Hero- 16 readers -
  • Navigating the Complexities of Attribution

    … November 6, 2017 We know, we know…attribution is full of complexities. From the human grasp on attribution to explaining the value to your CMO to the nitty-gritty technical side, we have a whole lot to cover. How are we going to fit this into an hour-long webinar? Challenge accepted. Join C3 Metrics’ Aaron Fletcher and Hanapin’s Jacob Brown…

    PPC Hero- 10 readers -
  • Excel Tools to Unlock Hidden PPC Data

    … http://www.hanapinmarketing.com/ppc-library/webinars/excel-tools-unlock-hidden-ppc-data/?utm_source=PPC%20Hero&utm_medium=Leaderboard&utm_term=Hidden%20PPC%20Data October 30, 2017 Excel is an important tool for marketers. It’s not only vital that it’s effective, but it needs to be efficient as well. The way you compile and format your…

    PPC Hero- 22 readers -
  • Hanapin’s Master List of 2017 PPC Updates

    … October 23, 2017 2017 has been a year full of updates in the PPC industry. From new social features to updated dashboards to redesigns, we’ve seen a lot of change over the last year. Now we know you probably didn’t take advantage every single update that came out – but which ones should you pay attention to? In this live webinar, Hanapin…

    PPC Heroin Paid Search- 11 readers -
  • What Will 2018 Hold for Social?

    … social dollars into. In this webinar, join AdStage’s JD Prater and Hanapin’s Steve Burnett as they look into the next year and show you what to look forward to in the social advertising world. In this webinar, you’ll learn: What’s new in each major platform that you need to pay attention to How artificial intelligence will affect social media in the coming year The strategies you can use to get ahead of your competition in 2018 Presented by: JD Prater Steve Burnett …

    PPC Heroin Social- 11 readers -
  • Data Insights and Strategies for Irresistible Ad Copy

    … webinar, Hanapin’s Lauren Rosner and Wordstream’s Mark Irvine have a conversation about ad copy to give you new approaches and tips that will drive better results for your company. They’ll even provide some case studies for inspiration. In this webinar, you’ll get expert tips like: How to use data and results to write better copy How to better utilize mobile ad copy and ad customizers Writing ad copy for different types of audiences Presented by: Mark Irvine Lauren Rosner …

    PPC Hero- 7 readers -
  • New AdWords Updates to Finish the Year Strong

    … Optmyzr’s Fred Vallaeys and Hanapin’s Matt Umbro as they take you down the path of all the new and improved features that AdWords has rolled out…and what could be coming next! In this webinar you’ll learn: Tactics to tackle and dominate with the AdWords updates from this year New updates coming to Shopping ads, Impression share, Mobile, Ad Rotation and more! What you can expect from the new AdWords interface Presented by: Frederick Vallaeys Matt Umbro …

    PPC Heroin Paid Search- 13 readers -
  • You Heard it Here First: The Exclusive Gmail Ads Updates for 2017

    … September 25, 2017 Gmail Ads is about to roll out some amazing new features on their platform this fall and you’ll get the scoop on all of them FIRST on our webinar! We’ll see features to save you time to improve efficiency and some really creative changes that you didn’t even know you needed until now! In this live webinar, join Google’s…

    PPC Hero- 11 readers -
  • Optimizing Display Advertising in an Omni-Channel World

    … September 18, 2017 Display advertising keeps evolving. To increase ROI, you must stay on top of the latest omni-channel strategies around attribution, audience targeting, and conversion optimization. That includes going beyond what happens online and using offline insights from phone calls to drive better results. We’re teaming up…

    PPC Hero- 13 readers -
  • Leverage Google Shopping for a Blowout Holiday Season

    … September 11, 2017 It’s never too early to start thinking about your holiday shopping strategy. Even months before the holidays, you need to start looking at your traffic from last year, pitching budgets, and analyzing your data to make sure your performance improves this year. And, as the industry is always changing, we have some new…

    PPC Heroin Google- 25 readers -
  • The PPC Battle: Human vs. Machine

    … teach you how to use it to control your audiences and tune them into where you want them to be. In this new live webinar, Acquisio’s Marc Poirier and Hanapin’s Jeff Baum will discuss what’s happening with AI and machine learning today, tips to use them to your advantage, and what will be happening in the future. You’ll get expert PPC tips like…

    PPC Heroin Paid Search- 16 readers -
  • Remove the Clutter for a Simple User Experience

    … do you find that balance? In this webinar, VWO’s Tejaswi Raghurama and Hanapin’s Kate Wilcox will show you the value of taking the complexity out of what we can do, and use simple tactics to make your site users want to come back and visit. Join us and you’ll learn: How to know your audience well and leverage that information The best ways to personalize your content without being too overwhelming How to remove the biggest and smallest obstacles for your users Presented by: Tejaswi Raghurama Kate Wilcox …

    PPC Hero- 13 readers -