Upcoming Webinars

    • The Future of PPC: 2018 and Beyond

      November 13, 2017 We all want to be able to see the future, especially when it comes to the world of PPC. With the industry constantly changing, it’s easy to feel behind and like your competitors are one step ahead of you. But luckily, we have a panel of experts who are psychic – okay, maybe not psychic – but have been watching the trends and are excited to share their pred ...

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    • Hanapin’s Master List of 2017 PPC Updates

      October 23, 2017 2017 has been a year full of updates in the PPC industry. From new social features to updated dashboards to redesigns, we’ve seen a lot of change over the last year. Now we know you probably didn’t take advantage every single update that came out – but which ones should you pay attention to? In this live webinar, Hanapin experts Tanner Schroeder ...

      PPC Heroin Paid Search- 11 readers -
    • Navigating the Complexities of Attribution

      November 6, 2017 We know, we know…attribution is full of complexities. From the human grasp on attribution to explaining the value to your CMO to the nitty-gritty technical side, we have a whole lot to cover. How are we going to fit this into an hour-long webinar? Challenge accepted. Join C3 Metrics’ Aaron Fletcher and Hanapin’s Jacob Brown as they dive into the hardest p ...

      PPC Hero- 10 readers -
  • Excel Tools to Unlock Hidden PPC Data

    … http://www.hanapinmarketing.com/ppc-library/webinars/excel-tools-unlock-hidden-ppc-data/?utm_source=PPC%20Hero&utm_medium=Leaderboard&utm_term=Hidden%20PPC%20Data October 30, 2017 Excel is an important tool for marketers. It’s not only vital that it’s effective, but it needs to be efficient as well. The way you compile and format your…

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  • What Will 2018 Hold for Social?

    … social dollars into. In this webinar, join AdStage’s JD Prater and Hanapin’s Steve Burnett as they look into the next year and show you what to look forward to in the social advertising world. In this webinar, you’ll learn: What’s new in each major platform that you need to pay attention to How artificial intelligence will affect social media in the coming year The strategies you can use to get ahead of your competition in 2018 Presented by: JD Prater Steve Burnett …

    PPC Heroin Social- 11 readers -
  • Data Insights and Strategies for Irresistible Ad Copy

    … webinar, Hanapin’s Lauren Rosner and Wordstream’s Mark Irvine have a conversation about ad copy to give you new approaches and tips that will drive better results for your company. They’ll even provide some case studies for inspiration. In this webinar, you’ll get expert tips like: How to use data and results to write better copy How to better utilize mobile ad copy and ad customizers Writing ad copy for different types of audiences Presented by: Mark Irvine Lauren Rosner …

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  • New AdWords Updates to Finish the Year Strong

    … Optmyzr’s Fred Vallaeys and Hanapin’s Matt Umbro as they take you down the path of all the new and improved features that AdWords has rolled out…and what could be coming next! In this webinar you’ll learn: Tactics to tackle and dominate with the AdWords updates from this year New updates coming to Shopping ads, Impression share, Mobile, Ad Rotation and more! What you can expect from the new AdWords interface Presented by: Frederick Vallaeys Matt Umbro …

    PPC Heroin Paid Search- 13 readers -
  • You Heard it Here First: The Exclusive Gmail Ads Updates for 2017

    … September 25, 2017 Gmail Ads is about to roll out some amazing new features on their platform this fall and you’ll get the scoop on all of them FIRST on our webinar! We’ll see features to save you time to improve efficiency and some really creative changes that you didn’t even know you needed until now! In this live webinar, join Google’s…

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  • Optimizing Display Advertising in an Omni-Channel World

    … with DialogTech to tell you all about display tactics you can put in place for conversion success, both online and over the phone. DialogTech’s Blair Symes and Hanapin’s Stephanie White will show you the advanced strategies that will have a big impact on your display ROI. In this webinar, you’ll learn: Audience targeting and landing page optimization…

    PPC Hero- 13 readers -
  • Leverage Google Shopping for a Blowout Holiday Season

    … guidelines and products to introduce to you as you prep for the upcoming season. Join Google’s Julia Meter and Hanapin’s Zach Bruner as they show you the areas you can be working in now to improve holiday shopping results in the coming months. In this webinar, you’ll learn: How to analyze data accurately from past years to improve results Expert tips on what to change in your holiday shopping strategy Offline and online shopping trends we’re seeing and how to approach them Presented by: Julia Meter Zach Bruner …

    PPC Heroin Google- 24 readers -
  • The PPC Battle: Human vs. Machine

    … teach you how to use it to control your audiences and tune them into where you want them to be. In this new live webinar, Acquisio’s Marc Poirier and Hanapin’s Jeff Baum will discuss what’s happening with AI and machine learning today, tips to use them to your advantage, and what will be happening in the future. You’ll get expert PPC tips like…

    PPC Heroin Paid Search- 15 readers -
  • Remove the Clutter for a Simple User Experience

    … do you find that balance? In this webinar, VWO’s Tejaswi Raghurama and Hanapin’s Kate Wilcox will show you the value of taking the complexity out of what we can do, and use simple tactics to make your site users want to come back and visit. Join us and you’ll learn: How to know your audience well and leverage that information The best ways to personalize your content without being too overwhelming How to remove the biggest and smallest obstacles for your users Presented by: Tejaswi Raghurama Kate Wilcox …

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  • Join us for Unbounce’s PPC Week!

    … secrets through 12 PPC webinars over five days. Whether you’re a PPC beginner or veteran, simply tune in, take notes and start using your new-found knowledge right away. In addition to other fabulous partners, on Tuesday, August 15th at 2:00 pm EST our Senior Account Analyst Chadd Powell will be sharing some Brilliant Facebook Shortcuts for PPC! And then on Thursday, August 17th at 12:00 pm EST our Account Manager Alaina Thompson will reveal the 10 Must-Haves for PPC Newbies. You don’t want to miss these! …

    PPC Heroin Affiliate Paid Search- 15 readers -
  • How to Outpace Your PPC Rivals with Competitor Insights

    … August 7, 2017 You might know that insights into your competitors’ strategies are useful, but did you know you can use them to improve your ad rank? Having a high ad rank can potentially lower your cost per click. As we walk you through how to focus on auction insights, quality score metrics, and competitor strategies, you’ll find that there…

    PPC Heroin Paid Search How To's- 14 readers -
  • Push Play on Growth: Why You Need YouTube Advertising

    …. In this live webinar, Hanapin experts Kelsey Hadaller and Emma Franks will show you how to set up the different types of Youtube campaigns, how to find results with different verticals, and how to implement an ongoing strategy. Join us and you’ll learn: Useful tips for conversion tracking in Youtube advertising How to analyze your performance and optimize your campaigns The art of pitching Youtube advertising to your leadership team Presented by: Kelsey Hadaller Emma Franks …

    PPC Heroin Social YouTube- 17 readers -
  • What’s Happening in the World of Paid Social? 2017 Insights and Predictions

    …. And buckle up, because there are some pretty sweet platform features that will open up your social strategy to a whole new world. In this live webinar, Hanapin’s Mary Hartman and Simply Measured’s Bryan Blackburn join forces to share the insights gained from both Hanapin’s State of Paid Social 2017 and Simply Measured’s 2017 State of Social Report…

    PPC Heroin Social- 11 readers -
  • Gmail Ads Got an Upgrade! How Your Marketing Plan Can Benefit

    … in the experts to break down Gmail ads for you and help you get the most out of them. In this live webinar, Google’s Tarresha Poindexter and Hanapin’s Diane Anselmo will bring you up to date on the new features Gmail has to offer, as well as how to customize the platform to bring you the ultimate success. You’ll get expert PPC tips like: How to look…

    PPC Heroin Paid Search- 19 readers -