Upworthy

  • 13 Classic Movies With Clickbait Titles

    … and cultural impact, but for whatever reason, that obsession has never carried over into optimized titles. Clickbait has already taken over digital news. Literature, particularly nonfiction, now embraces titles that resemble the Upworthy canon. Why not movies? Last week, out editorial team held a Slack brainstorm to come up with new titles for some…

    The Content Strategist- 20 readers -
  • 13 Classic Works of Literature With Upworthy Titles

    … You Think Climate-Change Deniers Are Bad? This Guy Claimed to Have Sex on Some Planet Called Tralfamadore 12. To Kill a Mockingbird This Lawyer May Have Lost His Trial Defending a Wrongly Accused Black Man, But He’ll Win Your Heart 13. The Metamorphosis Discrimination Against People Who Turn Into Insects for No Reason Is Real. This Proves It The post 13 Classic Works of Literature With Upworthy Titles appeared first on The Content Strategist. …

    The Content Strategist- 7 readers -
  • The Quest for the Perfect Headline

    …. Over the last few years, publishers have had to rethink the way they approach headlines. In 2014, a leaked innovation report revealed that homepage visitors to The New York Times dropped from 160 million to 80 million between 2011 and 2013 while the number of pageviews had held steady. Readers don’t necessarily find content from homepage headlines…

    Jordan Teicher/ The Content Strategist- 13 readers -
  • Facebook Extends Instant Articles to All Android Users

    … York, NPR, New York Post, Opposing Views, Paper Magazine, Patch, Perez Hilton, PopSugar, Rare, Raw Story, Refinery29, Rolling Stone, Scary Mommy, Serial Podcast, Seventeen, Slate, SPIN, TechCrunch, Telemundo, The Atlantic, The Blaze, The Dodo, The Hollywood Reporter, The New York Times, The Onion, The Verge, The Wall Street Journal, The Washington…

    David Cohen/ AllTwitterin Social Facebook- 32 readers -
  • Got Boring B2B Content? How To Make It Engaging

    … after Google. Here’s Tim Washer’s humorous Cisco video. Infographics. Are well loved since they consolidate lots of information into an easy-to-consume format. Presentations (includes webinars). Enhance them with notes to make them understandable to non-attendees. Actionable Content Marketing Tips: Capture input from influencers and customers. Ask…

    Heidi Cohen/ Heidi Cohenin Content How To's- 21 readers -
  • 3 Ways Business Blogging Yields Measurable Results

    … Make Your Blog Contribute More to Your Business Blogging remains a key element of your marketing mix. As an integral part of your content, social media and search strategies, business blogging generates sales and reduces expenses. Most businesses, both B2B and B2C use blogs. They perform above average According to 2016 US Content Trend…

    Heidi Cohen/ Heidi Cohenin Social Blogging- 32 readers -
  • Internal Content Curation: What Most Marketers Miss

    … 10 Steps To Maximize Your Internal Content Curation Most marketers believe content curation means: “How do I legally add to, enhance or provide new context to other people’s content (OPC) to create new information that improves my results?” They miss the major content curation opportunity. Do you? Curating your own content, regardless…

    Heidi Cohen/ Heidi Cohenin Content- 28 readers -
  • Can You Create Content To Attract Maximum Viral Social Shares?

    … sources. You must put it into a context that your key audience understands. Here are 3 key factors. Headline. Upworthy believes in cranking out 25 test headlines. Include a curiosity gap that forces people to keep reading. According to TrackMaven: While most titles contained 40 characters, social shares peaked at 60-character titles. Photo…

    Heidi Cohen/ Heidi Cohenin Social Content- 19 readers -
Get the top posts daily into your mailbox!