A uniform resource locator, abbreviated as URL (also known as web address, particularly when used with HTTP), is a specific character string that constitutes a reference to a resource. In most web browsers, the URL of a web page is displayed on top inside an address bar. An example of a typical URL would be "http://en.example.org/wiki/Main_Page". A URL is technically a type of uniform resource identifier (URI), but in many technical documents and verbal discussions, URL is often used as a synonym for URI, and this is not considered a problem.
Posts about Url
    • Ask Yoast: changing URL structure and rankings

      If you started your website as a newbie to all things internet, chances are that your site’s URLs aren’t pretty. Perhaps the URLs contain the post-ID, or the date when it was first published. URLs like that don’t say much about the content of a page and look cluttered. If you want to change your URL structure for this reason, or whatever other reason, it could affect your rankings.

      Joost De Valk/ Yoast- 2 readers -
  • SEO basics: What is a permalink?

    … The permalink is the full URL you see – and use – for any given post, page or other pieces of content on your site. It’s a permanent link, hence the name permalink. A permalink could include your domain name (www.yoast.com) plus what’s called a slug, the piece of the URL that comes after the domain name. This might include a date or a category…

    Yoast- 18 readers -
  • Domain names and their influence on SEO

    … that predicts how well your website will rank on the search results pages. It’s based on data from the Mozscape web index and includes link counts, MozRank and MozTrust scores, and dozens of other factors (more than 40 in total). Source: Moz.com. It’s Moz-specific, so if you are using Moz, go check it out. And if you are a heavy user of domain authority, please elaborate why in the comments, as it’s not a metric I use, to be honest :) Keep reading: ‘SEO friendly URLs’ » …

    Michiel Heijmans/ Yoastin SEO- 16 readers -
  • The perfect WordPress SEO permalink structure

    In the past we received a lot questions regarding optimizing your WordPress SEO URL / permalink structure. Questions ranging from whether you should have the category in your permalink structure to the length of your slugs. In this post, we’ll address some of these questions and attempt to give you a better understanding of your permalink structure.

    Joost De Valk/ Yoast- 40 readers -
  • How to remove www from your URL

    … At Yoast, we sometimes receive the question how to remove (or add) www to your website’s URL. In this post I’ll show you how you can enforce either a www or non-www url by tweaking your .htaccess file (or nginx.conf if you’re running on an Nginx server). Get the most out of Yoast SEO, learn every feature and best practice in our Yoast SEO…

    Yoastin How To's- 17 readers -
  • Ask Yoast: can I cancel a 301 or 410 redirect?

    … or read the answer below! Optimize your site for search & social media and keep it optimized with Yoast SEO Premium » Buy now » Info Can I cancel redirects? Read this transcript to learn more about cancelling redirects: “Yes, you can. What I would do, when canceling a redirect, is a Fetch and Render from Google Search Console to that URL…

    Joost De Valk/ Yoast- 32 readers -
  • WordPress Customization: 101 Things To Do After Installing WordPress [DIY]

    You can’t start a WordPress blog in 10 minutes. And you can’t start one in 10 hours either. You know why? Because it takes countless hours to customize WordPress and get things done and make things look like the way you want (unless you are a WordPress geek). And hey, I didn’t even count the time required to actually create content. That’s the real purpose of a blog, right? First things first.

    Mahesh Mohan/ Minterest- 43 readers -
  • Ask Yoast: change URLs when relaunching website?

    … Relaunching a website can be an overwhelming project. You need a new design and perhaps new functionalities. What should you do with your existing content? And what about new content? The more changes you want, the more challenging it gets. In this process you might face the question if you should change or keep your URLs. We hope to help to make…

    Joost De Valk/ Yoast- 36 readers -
  • SEO basics: What’s a slug and how to optimize it

    … In SEO, we often talk about creating the right slug for a page. But what is this really? And why should you optimize it? In this post, we’ll explain all you need to know about it. When you google “what’s a slug”, you’ll find that the definition we’re looking for is “a part of a URL which identifies a particular page on a website in a form…

    Michiel Heijmans/ Yoast- 24 readers -
  • SEO best practice guide for URLs

    … Today we’re going to take a look at the basic building block of not just SEO, but your very web presence itself: the humble URL. Does the structure of a URL (or uniform resource locator for pointless trivia fans) matter to SEO? Yes it does, in fact there are many best practices you should consider when creating a URL for your content…

    Christopher Ratcliff/ Search Engine Watchin SEO- 15 readers -
  • How to Archive Tweets

    … this archive is that in the output CSV file you’ll be able to see each Tweet date, text and unshortened URL in separate columns which gives you lots of options for searching and sorting options. Imagine sorting your Twitter archive by URL for example! 2. TwChat (Free) **Archive your Twitter chats** TwChat allows to create the permanent archive…

    Ann Smarty/ The SEM Postin Twitter How To's- 9 readers -
  • How to Have an Opinion

    …. The current test version may be too close to the control, so trying something more unique is more likely to make an impact. We’ll give the same 6-week testing time frame to the new test as well to be sure we move on if the data isn’t there. Example: Since the original site URLs will redirect to the new ones, I recommend against changing out all paid…

    Caitlin Halpert/ 3Q Digitalin Paid Search Google How To's- 13 readers -
  • Making every character count in your mobile search ads

    … the business’ website URL, two lines of general information and a link to place orders. After the update, potential customers may see a Google Maps marker that shows the location of the flower shop, in addition to the website URL, ad creative and online order form -- all within one ad. By eliminating the second line of ad text, we give businesses…

    Rob Newton/ Inside AdWordsin Paid Search- 9 readers -
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