Url Hijacking

  • How A PPC Fraud Ring Impersonated 300+ Advertisers In May 2014

    … and occurs when an impostor advertiser takes a known URL, like JossAndMain.com, and uses it as the Display URL of their own advertisement. When you first hear about PPC fraud rings, you tend to think of click fraud where an automated system, not a real person, is generating fake clicks on an advertiser's ad. However, PPC impersonation is actually a much…

    Search Engine Landin Paid Search SEO- 23 readers -
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