Url Rewriting

A rewrite engine is software located in a Web application framework running on a Web server that modifies a web URL's appearance. This modification is called URL rewriting. Rewritten URLs (sometimes known as short, fancy URLs, search engine friendly - SEF URLs, or slugs) are used to provide shorter and more relevant-looking links to web pages. The technique adds a layer of abstraction between the files used to generate a web page and the URL that is presented to the outside world.
Posts about Url Rewriting
  • Technical Site Audit Checklist: 2015 Edition

    … visits. On-page optimization Title tags are optimized Title tags should be optimized and unique. Your brand name should be included in your title tag to improve click-through rates. Title tags are about 55-60 characters (512 pixels) to be fully displayed. You can test here or review title pixel widths in Screaming Frog. Important…

    Moz Blogin SEO- 45 readers -
  • Link Memory: SEO Experiment Result

    … snapshot of that page’s links. This issue is of particular interest to those who are attempting to clean up their link profile. Dan Petrovic is a well-known Australian SEO and a managing director of Dejan SEO. He has published numerous research articles in the field of search engine optimisation and online marketing. Dan's work is highly regarded by the world-wide SEO community and featured on some of the most reputable websites in the industry. …

    Dan Petrovic/ DEJAN SEOin SEO Google- 13 readers -
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