Us Presidential Election

  • US Presidential election data: searcher intent vs. demographic polling

    … room in Paris, France, or find information about a certain socialite in the US. Even though Google puts together fancy tools for special events like elections, the simple fact is that anyone can leverage the same data for any query by using Google Trends — something to think about if you’re looking for predictive, intent-based data without a million…

    Search Engine Landin SEO Google- 10 readers -
  • The Election: More searchers, more opportunities

    … your election audience a moving, but predictable, target. Acting on the research From the four key observations above, we can see some clear opportunities for paid search marketers who want access to the increased audience size that election queries give us. We can break these opportunities into the following areas: Obvious matches between…

    John Cosley/ Search Engine Landin Paid Search SEO- 20 readers -