User Acquisition

  • Who’s Hiring in Growth Marketing: MealPal, Dashlane, Disruptor Beam, Stitch Fix

    … of the team managing and growing our paid acquisition channels, including social, mobile and display. In this position, you will be responsible for campaign execution and optimization of a rapidly growing media plan, test new mobile and desktop ad networks and implement user acquisition strategies to help Dashlane acquire the next 10 million users faster…

    Nanigans- 23 readers -
  • Who’s Hiring in Growth Marketing: Heal, Graze, Bark & Co.

    … Growth marketers are methodical and analytical, constantly testing new tactics and diving deep into performance metrics to drive ever-higher ROI. They’re also strategic and creative, thinking up innovative new ways to grow business by maximizing every opportunity in a rapidly evolving digital marketing landscape. Our mission is to connect…

    Nanigans- 32 readers -
  • Who’s Hiring In Growth Marketing: Square, TrueFacet, Crunchyroll

    … this top talent with today’s most forward-thinking companies. Here’s a brief list of who’s currently hiring: User Acquisition Specialist, Square (San Francisco) Company Brief We started with a simple idea – that everyone should be able to accept credit cards – and we’ve been rethinking buying and selling ever since. We’re working hard to make commerce…

    Nanigans- 24 readers -
  • How Top Game Advertisers Launch, Measure, and Scale Campaigns with Nanigans

    … When the name of the game is growth, in-house advertising teams must arm themselves with the right tools for the job. Growing your mobile game’s user base and scaling ad spend on Facebook can go hand-in-hand when you take a profit-driven approach to user acquisition. There are a million moving pieces to any mobile game ad campaign, but three…

    Nanigansin Social How To's- 21 readers -
  • Why Mobile App Advertisers Need to Think Beyond the Install

    … accomplish that goal and more. Measure Beyond the App Install In 2016, a staggering 23% of mobile apps are only used once in the first six months after they’re installed. If you’re investing ad budgets in user acquisition for your app, there’s a good chance you’re bringing on new users who may never engage with your app again. The ability to measure…

    Nanigans- 14 readers -
  • Mobile Game Advertising Benchmarks: A Cheatsheet For Winning The Holidays [SlideShare]

    … this to a friend Related Posts: Kabam Scales Mobile Game into Top Grossing Title Using Video Ads and Nanigans Optimization Elex Mobile Game Growth Surges 12X with Nanigans and Facebook Ads [Case Study] PlayQ Scores 26% Higher Mobile Revenues for Charm King with Its Seasonal Strategy [Case Study] Top Score: High-Value User Acquisition For Mobile Game Advertisers …

    Nanigans- 16 readers -
  • Who’s Hiring In Growth Marketing: American Well, TrueFacet, Grubhub

    … serves the nation’s top health systems and health plans, more than 600 major employers and more than 25 million covered Americans. Role Overview American Well is seeking an analytical and scrappy marketer to join its growing digital marketing team. Responsibilities include: Managing execution and reporting for paid user acquisition campaigns across…

    Nanigans- 19 readers -
  • Profit-Driven Advertising: From Marketing Cost To Revenue Driver [White Paper]

    … Most of your digital ad spend is wasted on people who won’t become repeat customers. In the face of this business challenge, you have two possible courses of action: Invest your marketing budget in retaining these rare repeat purchasers and acquiring users with high lifetime value Continue to focus your advertising on lowering customer…

    Nanigans- 13 readers -
  • Top Score: High-Value User Acquisition For Mobile Game Advertisers

    … campaign. By running a creative test, IGG determined that video mobile app install ads delivered 20% lower cost per install and 2X higher ROI than other ad formats. Armed with this knowledge, IGG can confidently scale its video ad campaigns with data-backed ad creative that will ensure future success. Ready to mobilize your marketing team? Nanigans…

    Nanigansin Social- 20 readers -
  • Game Changer: Winning Strategies for Scaling Mobile Games on Facebook [eBook]

    … Posts: IGG Hits ROI Goals for Lords Mobile Game Launch While Scaling Ad Spend 80X [Case Study] Kabam Scales Mobile Game into Top Grossing Title Using Video Ads and Nanigans Optimization Why Mobile Gaming Developers Should Invest Spend In Mobile App Install Carousel Ads Pocket Gems Surfaces Winning Ad Creative On Facebook And Scales Mobile Campaign 500% With Nanigans [Case Study] …

    Nanigansin Social- 15 readers -
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