User Experience Optimization

  • AdPushup: Control and Optimize Your Ad Layouts

    … that may be helpful. The downside, of course, is that visitors of the site begin to simply ignore the ads. AdPushup, a system for controlling and optimizing your ad layouts, calls this banner blindness. AdPushup seamlessly integrates with your site and allows you to create additional locations for your ads, including in-content. AdPushup provides…

    Douglas Karr/ Marketing Technology Blog- 13 readers -
  • Optimizing Luxury Retailers For User Experience and Discovery Marketing

    Home décor is a market where smart customers like to research before they buy. 91 percent of people use desktops and laptops to research items before they buy. It’s all the more important for one-of-a-kind retailers to keep their products top-of-mind for consumers as, for many customers, going to the store is now the last step of the purchase journey.

    ZOG Digital Blog- 22 readers -
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