User Psychology

  • 12 Essentials of a High Converting Landing Page

    … page’s clean design helps to give further power to the image and headline. MailChimp uses a simple, declarative statement to democratize its product and emphasize its importance. Essential Element 2: Persuasive Subheadline If the headline makes the user look, then the subheadline should make them stay. A subhead is part of the one-two punch…

    Neil Patel/ The Daily Egg- 7 readers -
  • 82% of Marketers Aren’t Testing Effectively – Here’s Why

    …-to-action button (green vs. red), a different title to the page, swapped locations of elements or a different main image. The structure and the build of the original page remains the same, except for one change. In the behavioral targeting methodology, we use the data we get on our users to personalize our landing pages—information…

    The Daily Egg- 3 readers -
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