User Psychology

  • 12 Essentials of a High Converting Landing Page

    … such a landing page? There are guides on how to build a real rocket. What about landing pages? Where is the easy, go-to guide? You’re reading the closest thing to it. Sadly, there’s no one-size-fits-all instruction book. No matter how hard you look, you’ll never find landing page Holy Grail. Why? Landing pages have so many differentiating factors…

    Neil Patel/ The Daily Egg- 21 readers -
  • 82% of Marketers Aren’t Testing Effectively – Here’s Why

    …-to-action button (green vs. red), a different title to the page, swapped locations of elements or a different main image. The structure and the build of the original page remains the same, except for one change. In the behavioral targeting methodology, we use the data we get on our users to personalize our landing pages—information…

    The Daily Egg- 8 readers -
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