User Testing

  • Why user testing is the most important part of mobile development

    … a user need; designing a product that people can’t or won’t use; design teams failing to understand their users and designing for themselves; and/or developing a system for the wrong context. However you judge the success of your mobile project – whether a mobile-friendly website or an app – the reception it receives from users will be critical…

    Search Engine Watch- 18 readers -
  • CX versus UX: The Difference Between Customer and User

    …. Why are these differences important? Behavior is more likely to tell us what people will really do. My experience when watching people try to use products is that they often believe they are successful, even when they have not completed a task or action correctly. Users say they find a product satisfying or easy to use, even when they have had…

    Marketing Technology Blog- 18 readers -
  • UsabilityHub: Give and Get Some Design or Usability Feedback

    … on your site to find something. You can sign up at no cost and become a user of the site to provide feedback for other users. Responses from testers you invite are free. Responses ordered from the UsabilityHub community cost 1 credit each. Responses from testers of specific demographics cost 3 credits each. You can both acquire credits by testing…

    Douglas Karr/ Marketing Technology Blog- 20 readers -
  • A/B Testing for Local Business Websites Is A) Impressive, B) with Caveats

    … With A/B testing software, you can show one group of website visitors one version of a page, show another group another version and see which version gets you more clicks or phone calls—easy, quick, and cheap or free. Impressive! Except, as a small local business with a low number of site visitors, it may be...continue reading … The post A/B Testing for Local Business Websites Is A) Impressive, B) with Caveats appeared first on Dex Media. …

    Jeff B. Copeland/ Dex Media- 5 readers -