User Testing

  • Why user testing is the most important part of mobile development

    … a user need; designing a product that people can’t or won’t use; design teams failing to understand their users and designing for themselves; and/or developing a system for the wrong context. However you judge the success of your mobile project – whether a mobile-friendly website or an app – the reception it receives from users will be critical…

    Search Engine Watch- 24 readers -
  • CX versus UX: The Difference Between Customer and User

    … CX/UX – Only one letter different? Well, more than one letter, but there are a lot of similarities between Customer Experience and User Experience work. Professionals with either focus work to learn about people by doing research! The Similarities of Customer Experience and User Experience Customer and User Experience goals and process are often…

    Marketing Technology Blog- 25 readers -
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