Using Big Data

  • Using Big Data To Learn Consumer Habits

    … with and beat other marketers, knife through the noisy marketplace and understand their customers to find success. But what if they stopped guessing at what worked and what didn’t? Using Big Data To Earn Customer Loyalty Marketers, advertisers, customer relationship management professionals – here’s a question for you: What would you do if you…

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  • Habits: How They Form And How To Break ThemHabits: How They Form And How To Break Them
    Every habit-forming activity follows the same behavioral and neurological patterns, says New York Times business writer Charles Duhigg. His new book The Power of Habit explores the science behind w...