Using Big Data

  • Using Big Data To Learn Consumer Habits

    … to accommodate that stage. Using Individualized Insights To Redefine Marketing Let’s consider a real life example of how one major consumer goods manufacturer used the concept of habit to redefine its product marketing. By reevaluating its customers habits, marketers determined that the reason consumers purchased a brand of air freshener…

    Relevancein Content- 17 readers -
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