Usp

    • Crafting Your Startup’s Unique Value Proposition

      I talked about MVP’s last time and this week, I’ll be talking about UVP, which is basically your Unique Value Proposition. You can also call it USP. Guess what the S stands for. You might be wondering why your startup will need a UVP. Thing is, you need it right from the start. What is an UVP you might ask? It’s exactly what it is.

      Dennis Seymour/ Den's Blog- 6 readers -
  • Landing Page Optimization Tips that Increase Conversion Rates

    … to research your colors and match them to the persona and behavior you’re trying to solicit. Videos – Test videos on your landing pages to increase conversion rates. Unique Selling Proposition – Differentiate yourselves from your competitors and define the benefits of conversion for your visitors. Interactive Element – Test a popup or other activity…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • 12 Essentials of a High Converting Landing Page

    … Goal: To create the world’s most effective landing page. Problem: Where the heck do I start? Crafting a competition-crushing landing page is not for the faint of heart. There are dozens of different components to keep in mind, a whole science of psychology lurking beneath the surface, and the vague idea of “what the customer wants” whispering…

    Neil Patel/ The Daily Egg- 11 readers -