Vacation Rental

A vacation rental is the renting out of a furnished apartment or house on a temporary basis to tourists as an alternative to a hotel. The term vacation rental is mainly used in the US. In Europe the term villa rental or villa holiday is preferred for rentals of detached houses in warm climates. Other terms used are self-catering rentals, holiday homes, holiday lets (in the United Kingdom), cottage holidays (for rentals of smaller accommodation in rural locations) and gites (in rural locations in France). Vacation rentals have long been a popular travel option in Europe (especially in the UK) as well as in Canada and are becoming increasingly popular across the world.
Posts about Vacation Rental
  • How to Increase Early Season Beach Vacation Rental Bookings

    … The early beach vacation rental season is upon us. If your rentals are filling up for the middle to end of summer, but you still have vacancies you need to fill for the early season, follow these steps to increase interest and awareness for bookings with your company. Resources Create free content that those currently searching for a beach…

    Paveyain How To's- 17 readers -
  • How to Compete with Airbnb and HomeAway (VRBO)

    …. What happens when the guests arrive to the vacation rental and there is an emergency? VRBO has no ability to provide assistance. Property owners may be located a distance away and not immediately reachable. Property management companies have staff on call to react and respond to guests immediately in the event of an emergency. What Services…

    Paveyain How To's- 83 readers -
  • 9 Sites to Find Stock Visual Content That Won’t Bore You

    … As a vacation rental company, you may be hard-pressed to create new content with impact on a daily basis. Posting text-only blogs and pages will only take you so far. In fact, images are proven to be more engaging and promote sharing more than text. But understanding what images you can use without risking a lawsuit for copyright infringement…

    Paveyain Content- 3 readers -
  • Employing User-Generated Content: Vacation Rental Marketing

    … If you’re having a hard time constructing new content to share in social media for your vacation rental company, work smarter not harder by sharing user-generated content. Also known as consumer generated media, user-generated content (UGC) is arguably the strongest type of social media marketing there is, as it is social content in its most…

    Abby Stewart/ Paveyain Content- 11 readers -
  • 4 Vacation Rental Companies Killing it on Instagram

    … opportunities Instagram provides and are creating effective strategies to share their brand with the millions of users across the globe. Instagram is an ideal marketing platform for vacation rental companies because it gives you a chance, as a vacation rental marketer, to attract travel-minded individuals through beautiful, creative imagery…

    Abby Stewart/ Paveyain Social- 12 readers -
  • 3 Things We Can Learn from Airbnb about Marketing

    … When it comes to pairing travelers from all over the world with unique and affordable vacation rental options, Airbnb is in a category all its own. These trailblazers of modern travel began by renting out air mattresses in their San Francisco loft in 2008 and in 7 short years have grown their company into a multi-billion dollar enterprise…

    Abby Stewart/ Paveyain Paid Search- 27 readers -
  • Video Marketing Ideas for Vacation Rental Companies

    … While photos still reign supreme as the best visual medium to use to market your vacation rentals, videos present an added sense of perspective, space and design that photos alone cannot accomplish. Two out of three U.S. consumers watch online travel videos when they’re thinking about taking a trip, according to a recent Google study. This is why…

    Abby Stewart/ Paveya- 28 readers -
  • Why Inbound Marketing is the Only Way To Go, The Stats

    … qualified leads through expertise, experience and conviction is better. The alternative sounds like noise, terrible noise driven by inefficiency and unpredictability. Fortunately that old way is quickly taking a back seat to Inbound Marketing. We’ve put together some pretty powerful statistics gathered over the years to help you deduce and decide…

    Paveya- 20 readers -
  • 4 Ideas for your Vacation Rental Company’s Pinterest Boards

    … As an image-driven social media platform, Pinterest is an ideal place for your vacation rental company to market your homes. With more than 70 million active users on Pinterest who are busy sharing, pinning, and searching, the opportunity awaits to boost your bookings by getting noticed. If you don’t already have a Pinterest page, or if your…

    Abby Stewart/ Paveyain Social- 12 readers -
  • The #1 Mistake Vacation Rental Companies Make with PPC

    … Many vacation rental companies who use PPC advertising like Google AdWords make one very critical and common PPC mistake. That is, they send everyone who clicks on their PPC ads to their website’s home page. Why is this such a big mistake? It’s because your home page offers the user too many options, which makes it less likely that they will take…

    Abby Stewart/ Paveyain Paid Search- 12 readers -
  • 14 Great Things to Do in Norfolk While Attending #VRMAEast

    … Are you attending the VRMA 2015 Eastern Regional Seminar in Norfolk, VA at the end of April (April 27-28)? This educational networking event is sure to be a great opportunity for vacation rental professionals in the region. Concurrently, Norfolk has a nice collection of unique restaurants, cultural happenings, and an interesting history that can…

    Abby Stewart/ Paveya- 7 readers -
  • Promote Mother’s Day Getaways 1 Month Ahead, Study Suggests

    … Has your vacation rental company begun planning its Mother’s Day marketing campaign yet? According to a recent report by Search Engine Land, getting a head start on your Mother’s Day planning could be well worth your time. Searches related to holiday can spike as early as late March. With that said, the time to create your holiday specials…

    Thomas Bruce/ Paveyain SEO- 13 readers -
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