• A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … that shift. And Twitter discussed how advertisers can take advantage of pre-roll ads: In addition to our work on reach and frequency buying, we also introduced an easier way to serve skippable, pre-roll ads of any length in front of the most premium mobile videos. Twitter pre-roll will support Video Ad Serving Templates (VAST) through select Ads…

    David Cohen/ Inside Facebookin Twitter- 10 readers -
  • Crime Fighting Video Advertising Fraud

    …, it is a role we have to be excellent at to serve our customers well. Criminals and their methods evolve rapidly. As crime fighters, we need to adapt rapidly as well. To do that we need to build cultures and process in our organizations that help fight malicious ad traffic. Here are four points we as digital video ad companies should all be driving…

    ReelSEO- 10 readers -
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