• How Dashboards Are Shaping the Way Marketers Manage Local Campaigns

    … the company with the Best Dashboard for Managing Local Campaigns. Click here to enter your company before September 2nd for consideration.] “The number one thing brands and SMBs are looking for in dashboards is proof of performance and ROI,” says Jeff Tomlin, co-founder and CMO at VendAsta, a marketing platform that allows businesses to monitor…

    Stephanie Miles/ Street Fight- 10 readers -
  • Openings and New Hires at TruMeasure, Brandmuscle, MapQuest

    …; innovation at Rosetta (The Publicis Group’s customer engagement agency). Brandmuscle was acquired by private equity firm American Capital Equity in December. The firm likely wants to see new technology and revenue initiatives in order to maximize shareholder value over the next year. Internal Promotion at Vendasta Jacqueline Cook was promoted…

    Geoff Michener/ Street Fight- 9 readers -
  • VIDEO: No Solicitors Please! How to Sell Services to SMBs

    …, and maybe you should talk to them.” Whereas Facebook sells through channels, GoDaddy has built an extensive sales and customer service organization. In the run up to a potential IPO, the Arizona-based company has worked to expand its business beyond websites into the broader SMB technology market. “We have been sending a lot of emails – let’s…

    Tim Sohn/ Street Fightin Social Facebook How To's- 8 readers -