Verticals

  • YP’s Rowe: Hybrid Print/Digital Offerings Can Reinforce Value

    … its sweet spot. In particular, he spoke of a “blended” print and digital model. Following his presentation, Street Fight spoke with Rowe about the importance of YP’s longstanding brand and customer relationships, its focus on specific verticals and attribution, and how it helps modern SMBs meet their marketing goals. What’s been the biggest…

    David Hirschman/ Street Fight- 19 readers -
  • 10 Digital Media and Marketing Predictions for 2017

    … experiences will draw from travel history, price trends, seasonality and more, with smarter travel apps tailoring each and every piece of your trip. And Perry says marketing tech will combine influencer authenticity with target precision: With improvements in influencer marketing tech, agencies will be able to hit precise target demographics, verticals…

    AllTwitterin Google Facebook Twitter- 49 readers -
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