• YP’s Rowe: Hybrid Print/Digital Offerings Can Reinforce Value

    … stabilized. The company currently counts roughly 62 million monthly unique users between digital and print on a monthly basis — with 72% uniquely digital, 12% uniquely print, and 16% using both. In a speech at Borrell Associates’ recent Local Online Advertising Conference in New York a few weeks ago, YP’s CEO Jared Rowe, talked about where YP saw…

    David Hirschman/ Street Fight- 19 readers -
  • 10 Digital Media and Marketing Predictions for 2017

    … 2016 has been a year of shifts in social media, technology and digital marketing. Influencer marketing went mainstream, the internet became all about video and every digital marketer is looking for a way to connect business outcomes to their social media efforts. So what’s in store for 2017? We queried a panel of digital marketing…

    AllTwitterin Google Facebook Twitter- 49 readers -
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