Verve

  • The SDK Equation: Four Questions for Restarting the Conversation on Publisher Integration

    … with publishers about the value of SDKs. Raj Nijjar is Vice President of Engineering at Verve. Prior to his current position, Nijjar served as Vice President of Engineering and Product Development at Capture Code, and as an architect and a senior technical manager at AOL. Andrew Slater is Vice President of Publisher Services at Verve, where he oversees and grows Verve’s direct premium publisher-facing business. …

    Street Fightin Mobile- 14 readers -
  • Openings and New Hires at Foursquare, Pinterest and Verve

    … is on the lookout for an EU partner manager, among other positions. Factual is in need of a demand manager to focus on Agency and Strategic Accounts.. Tronc is looking for a manager of programmatic accounts. Freckle IoT is looking for a director of marketing to work out of the company’s NYC office. Geoffrey Michener writes the biweekly Movers &…

    Geoff Michener/ Street Fightin Social- 15 readers -
  • Local’s Next Hurdle: The Impressionable Use Fallacy

    … things like commuting. Verve Mobile creative director Walter Geer cites a Waze banner ad attempting to lure him to a relatively nearby Quiznos around lunchtime. This seems okay… if he weren’t a minute from his destination. “It’s lunchtime so it’s probably the right time for this ad,” he said. “But it adds 36 minutes to my drive that is 1 minute…

    Michael Boland/ Street Fight- 10 readers -
  • Openings and New Hires at Shopkick, OpenTable, WebsPlanet

    … and its established client base which includes P&G, Unilever, Mondelez, Colgate, Revlon, Disney, Levi’s and HP. New SVP of People and Culture at OpenTable Scott Day, the former Head of Talent Strategy & Operations at Airbnb, will lead OpenTable’s people strategy globally as SVP of People and Culture. Prior to OpenTable and Airbnb, Day…

    Geoff Michener/ Street Fight- 13 readers -
  • LBMA Podcast: Twitter/Foursquare, Amazon Dash, Verve/Roximity

    … LBMA Podcast: Twitter/Foursquare, Amazon Dash, Verve/Roximity July 8, 2016 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Twitter + Foursquare, Pinterest, Danone + INRIX, Amazon Dash, KWIK, Dolce & Gabana, Verve buys Roximity, Rover, KFC India, Gimbal + Health Media Network, xAd + Comscore. New infographic from Rich Relevance. …

    Asif Khan/ Street Fightin Social Twitter- 10 readers -
  • LBMA Podcast: Facebook, Factual, Uber and Adtile

    … LBMA Podcast: Facebook, Factual, Uber and Adtile July 1, 2016 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Adelaide Zoo, MCX, Uber + Alipay, Nesa Solutions, Tywst, Posterscope + Lamar, Facebook + Factual, Verve, Adtile, Broadsign + TINT, Digerati Magazine. …

    Asif Khan/ Street Fightin Facebook- 17 readers -
  • Raise Report: Fresh Funding for Verve, Thrive Market, InVision

    … Bank. The funding will fuel an international expansion of Verve’s operations and enable the company to make strategic acquisitions and technological upgrades. Following the raise, the company also announced that it had acquired beacon network Roximity. Monday, June 20: Condeco Clinches $30 Million to Streamline Workplace Operations Businesses small…

    Street Fight- 19 readers -
  • Openings and New Hires at Yext, Advice Local, Verve and Cuebiq

    … Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. Please send him a message via LinkedIn if you’d like to share any job changes. (Plus, scroll down for jobs on offer now.) Changed jobs, or have one to list? Click here to send us tips! Former Twitter VP Heads To Yext As Yext plans…

    Geoff Michener/ Street Fightin Twitter- 11 readers -
  • LBMA Podcast: Amazon, The Grammys, Parkhub, and Euclid Analytics

    … LinqUs IoT platform; Lady Gaga teams with Intel for David Bowie tribute at the Grammy’s; KeyDuino means fist bumping your car to unlock it; MicroChippy and Bubbledogs create a pop-up Canine Cafe; Going Hongbao for Chinese New Year’s; ParkHub & Verifone parked a s**t ton of cars at SuperBowl 50; Verve launches self-serve location platform for SMBs…

    Asif Khan/ Street Fight- 14 readers -
  • Openings and New Hires at Factual, Yext, xAd and ZypMedia

    … of enterprise. Wiese has extensive knowledge of paid search, local marketing, and platforms. The hire is fairly intriguing since Yext finalized a partnership with Google. The likelihood of Weise’s experience being relevant is high. New Business Development Lead at Soleo Jovana Riddle, former business development lead at Flint Mobile has joined…

    Geoff Michener/ Street Fightin Paid Search Mobile- 18 readers -
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