Video Ad

  • 8 Reasons Why Consumers Will Watch and Engage With Your Video

    … to collect strategic insights related to different variables within the pre-roll and native video ad formats. They surveyed 13,600 people (6,400 PC users and 7,200 mobile users), ages 18-54, and 50% males/50% females. Their research methodology involved surveying people prior to ad exposure, then exposing them to a video ad, and finally surveying people…

    Greg Jarboe/ ReelSEOin Facebook- 16 readers -
  • NBC's Multi-platform Coverage of the 2016 Rio Olympics Wins Gold

    Gillette provides a glimpse into the Olympic training for Neymar Jr., Ning Zetao, Ashton Eaton, and Andy Tennant as they work toward the Rio 2016 Olympic Games. Reaching their best is a beautiful thing, but the path, the sacrifices, the pain, and the anguish to attain precision, is anything but. Driving their story further is a custom music track written by Sia, and featuring pr ...

    Greg Jarboe/ ReelSEOin YouTube- 10 readers -
  • 12 Reasons Why Video is Changing Everything for Traditional Media

    … use of production resource as companies can create short-form clips from one piece of longer content for a variety of purposes and platforms. For example, Time, Inc. just announced the People / Entertainment Weekly Network, an ad-supported over-the-top (OTT) video channel serving up long-form content consistent with the two publishing brands. #10…

    Greg Jarboe/ ReelSEOin Social Facebook- 13 readers -
  • How to Optimize Your Mobile Social Media Ads

    … exactly what Home Depot wants: applying for a job. Mobile ads require landing pages that are designed with mobile in mind. To ensure that people follow through on your desired action, make sure they’re driven to a web page that is relevant to your ad and is easy for them to view and navigate on their mobile device. #3: Explore Mobile-Friendly Video…

    Social Media Examinerin Social How To's- 12 readers -
  • 7 Tips for a Successful Snapchat Video Marketing Campaign

    … where their Aunt Jean hangs out! Also it’s less likely to get lost in a news feed “Snapchat offers something unique in the world of mostly-broadcast, feed-centric social media — intimacy at scale." Said Victor Pineiro, from AdAge. Immersive video, curated context and no pre-roll — this means they fold your ad into their content. Click here for more information on Snapchat video ads. …

    ReelSEOin Social- 15 readers -
  • Meet The Brands Who Broke Into the Mainstream with YouTube

    … marketing shook the ad industry to its core. That’s because 2015 saw online video rise to account for 50% of all mobile traffic. It was also the year YouTube posted the awe-inspiring figure of 40 billion all-time views for branded content. That means video marketing has gone from a trend to a bona fide phenomenon, one that will set the pace…

    ReelSEOin Social EMail Content YouTube- 15 readers -
  • Super Bowl 2016 Video Marketing Leads to a Brand Lift Buzz

    … Bowl Ads by Engagement You will also see a surprisingly different picture if you use Tubular Intelligence to sort the results by “engagements,” which includes Likes, Comments, Shares, and Tweets. The Super Bowl 50 commercial with the most engagements on YouTube was “#Pokemon20: Pokémon Super Bowl Commercial.” This video had 436,000 engagements…

    Greg Jarboe/ ReelSEOin Google Facebook YouTube- 32 readers -
  • Top 3 Facebook Video Ad Formats for 2016

    … ideal viewers with content they are sure to enjoy. But which Facebook video ad formats are the most effective? In our research to find the top performing video ads on Facebook, the Videospot team looked at pages from national brands, media companies, and even local business. We evaluated the success of the video ads based on their publicly…

    ReelSEOin Social Facebook- 18 readers -
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