Video Campaign

  • Which U.S. Presidential Video Campaigns Are Actually Engaging Viewers?

    … that advertising executives think “engagement with interactive elements”, “shares”, “conversions”, and “total time spent watching videos” are more important metrics for measuring the success of social video ads than “views”. So, with those metrics in mind - which presidential campaign channels have the most engagements? With Iowa about to hold the first…

    Greg Jarboe/ ReelSEOin YouTube- 20 readers -
  • 3 Ways to Kick Start Your Video Marketing Campaigns in 2016

    … Now that the new year is here, it’s time to start thinking about the highs and lows of past campaigns. Most likely your marketing campaign includes a video element, so you want to analyze if it was a success or could have been improved. Even if your campaign was a wild success, there is always room for improvement. With the new video trends…

    ReelSEOin Facebook YouTube- 15 readers -
  • How to Track the ROI of Your Video Marketing

    … Are you struggling to measure the ROI of your marketing videos? Looking for tools to help track sales from your videos? A simple framework and a few tools can reveal if your video campaigns are working for you. In this article you’ll discover how to track and measure the ROI for your video marketing efforts. Discover how to track the ROI…

    Social Media Examinerin How To's- 15 readers -
  • How Marketers Can Blend Video & Shopping This Holiday Season

    … when a viewer clicks on the video ad. Shopping ads on YouTube also provide another way to monetize product-focused videos and new revenue streams for brands working with YouTube influencers. For example, a YouTube star who does beauty tutorials can use a shoppable video to credit the brand of lipstick featured in the video. As a result, both…

    ReelSEOin Social How To's YouTube- 19 readers -
  • The Brands and Agencies Behind the Most Popular Video Ads on YouTube

    … standings? Well, success on YouTube is hard. That’s why there are so many one-hit wonders. In fact, I once taught a YouTube marketing workshop in London and was surprised to discover that the creators of one of the previous year’s viral videos were in the back of the room. I quipped, “You should be up here teaching this class.” And they looked…

    Greg Jarboe/ ReelSEOin Social YouTube- 24 readers -
  • 17 Video Marketing Tips for a Winning Strategy [Free Whitepaper]

    … funnel, but perhaps more importantly, video views and engagement can be tracked in-depth - and that's an essential metric for all video marketing teams. ReelSEO has been the industry leader in video marketing resources, tips, and strategy advice. We are the pioneers in disseminating best practice, and the site that video marketers turn…

    Mark R Robertson/ ReelSEOin YouTube- 31 readers -
  • How Home Depot is Winning with How-To Video Content

    … You may not realize it but Home Depot is an expert in home improvement how-to videos. Its YouTube channel is sitting at just under 100 thousand subscribers, but it has used its know-how to leave a 45 million+ view footprint on the how-to space. It has focused heavily on the hygiene part of the Hero, Hub, and Hygiene strategy with solid results…

    Andy Smith/ ReelSEOin Content How To's YouTube- 19 readers -
  • 16 Top Video Marketing Tips and Takeaways from Vidsummit 2015

    Yes Poo~Pourri is a real product. Yes Poo~Pourri is clinically proven to work. You can buy it at Poo~Pourri Toilet Deodorizers Some say the secret to a happy relationship is separate bathrooms, but those people have never tried Poo~Pourri, the classy, sassy, ultra effective way to leave the bathroom smelling better than you found it.

    ReelSEOin YouTube- 14 readers -
  • These 5 Steps Will Be the Difference in Your Next Video Campaign

    … are now spending $6 billion on digital video ads. Many businesses are now considering launching video campaigns, especially in light of these numbers. Keep in mind: before creating and launching any type of marketing strategy, there are many things to consider. Here are five things you should do before beginning this important endeavor: 1 You know…

    Nick Rojas/ Adknowledge Blog- 27 readers -
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