Video Marketer

  • Dollar Shave Club’s New Sponsored Video Campaigns Are Doing F***** Great

    We all remember the first time that we watched “DollarShaveClub.com – Our Blades Are F***ing Great.” Published in March 2012, the oldest video on Dollar Shave Club’s YouTube channel currently has 24.7 million views and 180,000 engagements, according to Tubular Labs. This video literally launched the company, and generated an incredible number of views, and engagements.

    Greg Jarboe/ ReelSEO- 12 readers -
  • How Video Rankings Differ on Google and YouTube [New Study]

    … the data to provide the reasons for those differences. And, for video marketers looking for tactical advice, Stone Temple provides a couple of short, crisp checklists for YouTube video optimization and Google video optimization. Now, many video marketers will want to read all 3,184 words of the post on the Stone Temple Digital Marketing Excellence…

    Greg Jarboe/ ReelSEOin Google YouTube- 25 readers -
  • World’s Largest Unboxing by Volvo Trucks Shows B2B Video Still Amazing

    …. (They both have over 2.9 billion views, so the margin of victory is slim.) Meanwhile, “Justin Bieber’s ‘Sorry’,” which was written by Berklee graduate Justin Tranter (’01), is currently in third place with 2.6 billion views. The music video “Despacito,” which was engineered by Berklee alumnus Luis Saldarriaga (’14), has racked up 2.6 billion views…

    Greg Jarboe/ ReelSEOin YouTube- 16 readers -
  • The Significant Seven Social Video Platforms of 2017

    …, June 23. Back in April of this year, the social platform announced that its community had grown to more than 700 million Instagrammers. Now, many of these people are sharing photos, but a growing number of videos are also being uploaded to Instagram. And with the announcements earlier this year of live video on Instagram Stories, the option to save…

    Greg Jarboe/ ReelSEOin Google YouTube- 24 readers -
  • The BBC at #NewFronts2017: Combating ‘Fake News’ With ‘Slow News’

    …, the British Broadcasting Corporation is also focused on what it calls, “fast news.” With 2,000 journalists – and more than 250 correspondents in 50 foreign news bureau around the world – BBC News often breaks stories in places like Venezuela or Nigeria before other news organizations can fly in a reporter from the US. But, video marketers understand…

    Greg Jarboe/ ReelSEOin Social- 27 readers -
  • What Digital Video Trends Will Power #NewFronts 2017?

    … The 2017 Digital Content NewFronts starts today ( Monday, May 1), and runs through Friday, May 12. At last count, there were a total of 36 presentations at various locations around New York City on the schedule. What can video marketers who get invitations to the invitation-only events expect to hear from the presenters? Well, as Winston…

    Greg Jarboe/ ReelSEOin Google Twitter YouTube- 36 readers -
  • 5 Brands and Publishers Killing It with Instagram Video in 2017

    … Instagram may have started out as a photo-sharing platform, but it’s now known as one of the top destinations for short-form video content. Some publishers in particular have mastered the art of Instagram video, and consequently built an avid following, millions to billions of views, and quality engagement rates. For brands and video marketers…

    ReelSEOin Social- 21 readers -
  • Facebook Users Find Video 5x More Engaging Than Images

    … to focus via mobile viewing than via desktop 65% of millennials watched several videos in a row, with 60% of them saying they don’t even realize they’re doing so Next Steps for Video Marketers and Publishers Facebook claims five key factors have attributed to the increased popularity of online video viewing, which include “smartphones, shorter…

    ReelSEOin Social Facebook- 20 readers -
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