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… no denying that consumers prefer video over text, but how can you then convert these consumers into customers? Video advertising is one of the most effective and scalable brand awareness tools; however, it is expensive, and it can be hard to clearly articulate the ROI it brings. The answer to these speed bumps is interactive video. If you have yet…
Published 41 mins ago 42 Video marketing is a crucial part of marketing strategy for most organizations. Besides looking at your own viewing habits and discovering you watch a lot of YouTube and Facebook videos every day (you’re not alone), the numbers are convincing that video needs to be part of your marketing efforts.